AWS logo

AWS(AMZN)

Leader#1 in Cloud & Infrastructure

Amazon (NASDAQ: AMZN) AWS world's largest cloud at $115B FY2024 revenue with 30% market share; 200+ services with Bedrock AI platform and Trainium custom chips competing with Azure and Google Cloud for enterprise and AI infrastructure.

Best for: Public Cloud PlatformMarket leader
96
AI Score
Grade A
AI Visibility Score (Beta)
Cloud & InfrastructurePublic Cloud PlatformAMZNWebsiteUpdated October 2026
Market Share
30%
AI Supply Chain
earlysig.com/universe
Ticker
AMZN
Market Cap
$2.2T
AI Revenue
20%
Supply Layer
L4: Cloud & Compute Platforms
View on Early Signal →

Brand Intelligence Graphplatform

Part ofAmazon
Integrates with
GitLabKubernetesSnowflakeHugging FacePineconeDynatraceDatadogServiceNowMistral AICohereAnthropicPalantirVeeamRubrikCommvaultNeonElasticNeo4jWizZscalerSentinelOneOktaCyberArkSaviyntDelineaSplunkPalo Alto NetworksSysdigFidelity National Information ServicesFactSetGlobal PaymentsFiservJack Henry & AssociatesWriterCircleCIMoodleNetAppVeeva SystemseClinicalWorksDassault SystèmesSAPParticleTulip InterfacesBoschNVIDIAScienceLogicCACI InternationalAccenture Federal ServicesSecuritiAdvanced Micro DevicesExxonMobilCognizantPalantir TechnologiesFord Motor CompanyPeratonInductive AutomationT. Rowe PriceEquinixDigital RealtyEPAM SystemsSmartBearMaerskBooz Allen HamiltonCaterpillarHSBCPrologisNorthrop GrummanCBRE GroupElevance HealthFortiveBiogenThermo Fisher ScientificBoston ScientificLilly (Eli)IncyteRevvityDuPontAnalog DevicesTeledyne TechnologiesInvescoPrincipal Financial GroupAssurantTravelers Companies (The)Intercontinental ExchangeCboe Global MarketsHartford (The)Stanley Black & DeckerDover CorporationPentairXylem Inc.NucorHalliburtonQuanta ServicesEdison InternationalAPA CorporationExpand EnergyNorfolk SouthernCSX CorporationUnion Pacific CorporationCumminsMGM ResortsCarnivalStoke SpacePixellotQuestDBPostmanRedisAkamai TechnologiesCadence Design SystemsMotorola SolutionsTyler TechnologiesCohesityMcKinsey & CompanyLeidosSAICMaximusKambiRoyal Caribbean GroupSTMicroelectronicsEli LillyMerck & Co.Baker HughesSchlumbergerLockheed MartinL3HarrisIQVIAOtis WorldwideTrane TechnologiesModernaCME GroupAbbVieDuke EnergyWaters CorporationAvailityJenkinsRapidAPIStark BankNorwegian Cruise Line HoldingsAnduril IndustriesGeneral DynamicsQA WolfTinesUpwind SecurityAflacConfluentJPMorgan ChaseReality DefenderWeights & BiasesPoolside AIMem0F5CyeraDelveTenexKeysight TechnologiesSeal SecurityFireblocksJohnson ControlsZertoSeagate TechnologyState Street CorporationPrudential FinancialGilead SciencesPostEraFox Corporation (Class A)Sterling InfrastructureDocker HubDeloitteABB AbilityGraviteeGuidewireElastic NVInfracostLanceDBJPMorgan Chase & CoBrightwheelOrangeTELUSKDDIDeepSeekReductoUbisoftAmgenLiberty MutualNationwideFifth Third BancorpCelonisJ.P. MorganManTechCharter (Spectrum)ArcserveBasetenStashfinSolinftecInari AgricultureAktis OncologyParabilis MedicinesVivtexBreathe Well-beingCloudflareWasabiTenableSecureframeZillizCowbellRenderCheckmkCelonaLogicMonitorKentikAikido SecurityTerraformLumen TechnologiesNinjaOneAurora InnovationSprintoHyperscienceVeritoneScaleOpsGrafana LabsNew RelicCoralogixH2O.aiDomoInngestCentraleyesMiddlewareModalVantaHyperproofScrut AutomationNoma SecurityInfluxDataNative SecurityLoft LabsBain & CompanyDominion Energyincident.ioUsage AIArpioLILTDash0Microchip TechnologyCybleBalenaResolve AIIridiumICF International
Built onReplicate
Powered byLyft
Built onBraze
Built onCrowdStrike
Built onPlaid
Built onFinastra
Built onTemenos
Built onMarqeta
Built onSocure
Built onQ2 Holdings
Built onFireblocks
Built onTRM Labs
Built onWorkOS
Built onGong
Built onOutreach
Powered byNext Insurance
Powered byKalshi
Built onDruva
Built onWorkiva
Powered byNetflix
Powered byRoblox
Powered byBrightcove
Powered byTabby
Powered byathenahealth
Powered byAdidas
Powered byPointClickCare
Powered byWEX Fleet
Powered byJumio
Powered byNasdaq
Powered byPicsart
Powered byS&P Global
Powered byCapital One
Powered byAccela
Powered byAxon Enterprise
Powered byMux
Powered byFilevine
Powered byZoetis
Powered byGeotab
Powered byCAKE
Powered byCatapult Sports
Powered byHudl
Powered bySkillshare
Powered byPercent
Powered byCorpay
Powered byW. W. Grainger
Powered bySvix
Powered byRover Group
Powered byForge Global
Powered byZeta Tech
Powered bySalvy
Powered byAbhi
Powered byKoshex
Powered bySuperCraft
Powered byCarma
Powered byConvoy
Built onRedfin
Built onFair Isaac
Built onGoDaddy
Built onSnorkel AI
Built onFoodics
Built onModerna
Powered byGen Digital
Powered byHologic
Built onZeta Tech
Built onStitch Fix
Built onHelloFresh
Built onAutodesk
Powered byFactSet
Built onFeedzai
Powered byResMed
Built onAstronomer
Powered byRox AI
Powered byGoPro
Powered byFlock Safety
Powered byPreply
Powered byReveleer
Powered byCohere Health
Built onArangoDB
Powered byBosch
Powered byExiger
Powered byMarqeta
Powered byEntrata
Powered byHipcamp
Powered byMarketForce
Powered byKalam Labs
Powered bySolventum
Powered byFair Isaac
Powered byMotive
Powered byCadence Design
Powered byEAB
Powered byWhoop
Powered byPlaytika
Powered by3M
Powered byAIG
Powered byTrueLayer
Powered byChewy
Powered byResilinc
Powered byNorthern Trust
Powered byViator
Powered byCivicPlus
Powered byExelon
Powered byKLA Corporation
Powered byWabtec
Powered byTeradyne
Powered byRTX Corporation
Powered byDow Inc.
Powered byLinde plc
Powered byNotabene
Powered byNextPay
Powered byAptiv
Powered byDevon Energy
Powered byInVideo AI
Powered byDealertrack
Powered byHedgehog
Powered byAxiom
Powered byProtex AI
Powered byReplicate
Powered byGuidewire
Powered byZara
Powered byDomino's
Powered byAllstate
Powered byBoeing
Powered byState Farm
Powered byUnited
Powered byi-Ready
Powered byCopart
Powered bySubway
Powered byRoot Insurance
Powered byAppFolio
Powered bySouthwest
Powered byChick-fil-A
Powered bySocotra
Powered byTemporal
Powered byHealth Catalyst
Powered byReddit
Powered byNymbus
Powered byArcadia
Powered byGridware
Powered byWSC Sports
Powered byTalkiatry
Powered byRender
Powered byQuickNode
Powered byGenesys
Powered byTrip.com
Powered byEIS Group
Powered byNetlify
Built onRippling
Built onInstabase
Built onEllucian
Built onTurnitin
Built onBuildkite
Built onLogz.io
Powered byStability AI
Powered byCoursera
Powered byGenentech
Powered byYum! Brands
Powered byLabcorp
Powered byHermeus
Powered byDyson
Powered byXcel Energy
Powered byKin Insurance
Powered byPlanetScale
Powered byFundamental
Built onPhilips
Built onSignal AI
Built onStem
Built onFundGuard
Built onNetradyne
Powered byBurberry
Powered byEventual
Powered byXiaomi
Capabilities
Public Cloud Platform

Company Overview

About AWS

Amazon Web Services (AWS) is the cloud computing division of Amazon.com, Inc. (NASDAQ: AMZN) — headquartered in Seattle, Washington — operating the world's largest and most comprehensive cloud platform with 200+ services spanning compute (EC2, Lambda, ECS, EKS), storage (S3, EBS, EFS), databases (RDS, DynamoDB, Redshift, Aurora), AI and machine learning (SageMaker, Bedrock, Rekognition, Polly), networking (VPC, Route 53, CloudFront CDN), developer tools (CodeBuild, CodeDeploy, CodePipeline), and industry-specific cloud services for healthcare, financial services, and government. AWS generated $115 billion in revenue in fiscal year 2024 (+18% year-over-year) and $33 billion in Q3 2025 revenue (+20% year-over-year), maintaining approximately 30% global cloud infrastructure market share as the largest of the three dominant hyperscale cloud providers.

Business Model & Competitive Advantage

AWS's market position rests on its 2006 first-mover advantage (S3 and EC2 launched in 2006, establishing AWS as the default cloud platform during the pivotal decade of enterprise cloud migration) and its depth of service portfolio: AWS offers 200+ services compared to Azure's 200+ and Google Cloud's 150+, but AWS's services have the longest track record of production deployments, the most mature pricing models, and the deepest partner ecosystem (100,000+ APN partners providing migration, managed services, and industry solutions). The AWS Marketplace (10,000+ third-party software listings deployable directly into AWS accounts) and the 4.19 million active AWS customers (357% growth since 2020) create the platform flywheel — more customers attract more ISV integrations, which attract more enterprise buyers. AWS Bedrock (managed access to foundation models including Anthropic's Claude, Meta's Llama, and AWS's own Titan models) is the AI infrastructure layer that has become the fastest-growing AWS service category.

Competitive Landscape 2025–2026

In 2025, AWS (NASDAQ: AMZN) competes in the cloud infrastructure, PaaS, and AI cloud platform market with Microsoft Azure (NASDAQ: MSFT, ~23% cloud market share, fastest-growing due to Microsoft 365 and Azure OpenAI integration), Google Cloud (NASDAQ: GOOGL, ~12% cloud market share, AI/ML strength from DeepMind and Vertex AI), and Oracle Cloud Infrastructure (NYSE: ORCL, enterprise database migration) for enterprise and developer cloud infrastructure spending. The generative AI infrastructure buildout (AI training and inference compute) is the primary growth driver in the 2025-2026 cloud market — AWS Trainium (custom AI training chips) and Inferentia (inference chips) provide the custom silicon alternative to NVIDIA GPU instances that enterprises are deploying for large-scale AI model training. The 2025 strategy focuses on AWS Bedrock enterprise AI platform growth, the Amazon Q AI assistant for developer productivity and enterprise knowledge management, and defending market share against Azure's OpenAI partnership advantage in enterprise AI procurement conversations.

Founded
2006
Headquarters
Seattle, Washington, USA
Revenue
$115B
Curated content • Fact-checked and verified

The AWS Story

Founded in 2006
Seattle, Washington, USA
Founded by Jeff Bezos, Andy Jassy

The Breakthrough Moment

In 2003, during an executive retreat at Jeff Bezos's house, Amazon's leadership conducted an exercise identifying core competencies and realized the company had become highly skilled at running reliable, scalable, cost-effective data centers. Jassy and Bezos recognized this as an opportunity to offer infrastructure services to external customers, leading to the vision of AWS.

Original Mission

"To transform Amazon's internal infrastructure capabilities into accessible, scalable cloud services that enable businesses of all sizes to leverage enterprise-grade computing power and data storage on demand"

Founders

Jeff BezosAndy Jassy

Recent Activity

View all →
blog_post
GuardDuty Runtime Monitoring is now included in the AWS Security Hub Threat Analytics plan

Today, AWS announces that Amazon GuardDuty Runtime Monitoring is now included in the AWS Security Hub Threat Analytics plan. Runtime Monitoring inspects operating system, network, and file activity to surface threats such as container escapes, privilege escalation, and cryptomining on Amazon EC2 instances, Amazon EKS clusters, and Amazon ECS tasks on AWS Fargate. Security Hub now bills this coverage through streamlined pricing. If you have Security Hub enabled in an account and region, you no longer receive separate Amazon GuardDuty charges for Runtime Monitoring for that account and region. That usage now appears on your bill under AWS Security Hub, where Security Hub meters it as a single usage type that spans Amazon EC2, Amazon EKS, and Amazon ECS on AWS Fargate rather than as separate charges for each resource type. Your detection coverage, your finding types, and your GuardDuty security agents all remain the same, and you do not need to reconfigure anything. Please note that the f

blog_post
AWS Well-Architected Agent is now available in preview

AWS announces the preview of AWS Well-Architected Agent, a AI-powered service that is the next-gen evolution of AWS Trusted Advisor and the AWS Well-Architected Tool. The agent analyzes and optimizes AWS infrastructure across cost, security, performance, and reliability, delivering contextualized recommendations prioritized by business goals. It automatically correlates key metrics and application topology against Well-Architected best practices and analyzes Terraform, CDK templates and CloudFormation templates to deliver automation-ready fixes where applicable. With AWS Well-Architected Agent, teams can define their business goals and get prioritized recommendations prioritized by impact and effort at the resource, application, and architecture levels. For example, a team prioritizing reliability can receive recommendations to add multi-AZ failover to a critical database, complete with an SSM runbook that automates the configuration change and a cross-pillar analysis showing how this

blog_post
Amazon Redshift now supports cross-Region queries for your data lake

Amazon Redshift now supports querying Amazon S3 data lake tables located in a different AWS Region. With enhanced VPC routing, data lake query traffic between Amazon S3 and Amazon Redshift stays within your own VPC. Both capabilities are powered by the integrated data lake query engine that runs directly on the compute of RG provisioned and Serverless clusters. These features are aimed at enterprises with globally distributed data and at security-sensitive customers who need tight control over how their data travels. With cross-Region support, you can use Amazon Redshift to query S3 data in another Region directly, without first copying or replicating it. This makes it easier to run global analytics, consolidate reporting across Regions, and query data that must remain in a specific Region for residency requirements. Cross-Region queries incur standard data transfer charges. Because the query engine runs on your cluster's compute, data moving between Amazon S3 and Amazon Redshift

blog_post
Amazon DynamoDB introduces filtered export to Amazon S3

Amazon DynamoDB now supports filtered export for tables. Export to Amazon S3 allows you to export your table data for analytics, data sharing, and other offline uses, as either a full export or an incremental export over a time window. Filtered export enables you to specify exactly which items and attributes to export, producing a dataset that contains only the data relevant to your use case. With filtered export, you use a key condition expression on a key attribute and a filter expression on any attribute to select which items to export, and a projection expression to choose which attributes to include. The export then returns only the items and attributes you want. You can use that subset of data to perform granular data recovery, move a slice of data between accounts, or run analytics while meeting your compliance rules. Filtered export works with both full exports and incremental exports. Filtered export is available in all AWS Regions, except the AWS GovCloud (US) Regions. To get

blog_post
Amazon DynamoDB Accelerator (DAX) is now available in additional Regions

Today, AWS announces the availability of Amazon DynamoDB Accelerator (DAX) in 17 additional AWS Regions: Asia Pacific (Hong Kong), Asia Pacific (Hyderabad), Asia Pacific (Jakarta), Asia Pacific (Malaysia), Asia Pacific (Melbourne), Asia Pacific (New Zealand), Asia Pacific (Osaka), Asia Pacific (Seoul), Asia Pacific (Taipei), Asia Pacific (Thailand), Canada West (Calgary), Europe (Milan), Europe (Zurich), Israel (Tel Aviv), Mexico (Central), AWS GovCloud (US-East), and AWS GovCloud (US-West). DAX is a fully managed, highly available, in-memory cache for Amazon DynamoDB that delivers up to 10 times performance improvement—from single-digit milliseconds to microseconds—even at millions of requests per second. This expansion brings DAX to more geographies, helping customers accelerate read-heavy DynamoDB workloads without managing their own cache infrastructure. With DAX, you can accelerate read-intensive and bursty workloads such as real-time bidding, gaming leaderboards, and retail produ

blog_post
Amazon GuardDuty now supports centralized management using AWS Organizations declarative policies

Amazon GuardDuty now supports AWS Organizations declarative policies, enabling you to centrally enable GuardDuty threat detection across every account and Region in your AWS organization. Using an organization policy, you can now apply a centrally managed GuardDuty enablement configuration. The configuration applies to existing accounts and is automatically maintained as new accounts join your organization. Enabling GuardDuty across all relevant accounts and Regions helps ensure comprehensive threat detection coverage. Previously, keeping enablement aligned across a large multi-account, multi-Region environment meant configuring GuardDuty's enablement settings separately in each Region, which could drift over time. Now you can define a central GuardDuty policy from your delegated administrator account that sets an enablement baseline across your organization (at the organization root, OUs, or individual accounts). The policy supports a default configuration that applies in every Region

blog_post
Amazon Corretto 8 September 2026 Patch Updates

On September 30, 2026, Amazon announced a patch update for the following Amazon Corretto Long-Term Support (LTS) version of OpenJDK: Corretto 8u504 is now available for download . Amazon Corretto is a no-cost, multi-platform, production-ready distribution of OpenJDK. This patch includes the tzdata 2026d updates. Visit Corretto home page to download Corretto 27, Corretto 25, Corretto 21, Corretto 17, Corretto 11, or Corretto 8. You can also get the updates on your Linux system by configuring a Corretto Apt, Yum, or Apk repo . Feedback is welcomed !

blog_post
Amazon S3 Object Lock variable retention with event holds is now available in AWS GovCloud (US) Regions

Amazon S3 Object Lock support for variable retention with event holds is now available in AWS GovCloud (US-East) and AWS GovCloud (US-West). Amazon S3 Object Lock variable retention allows you to apply write-once-read-many (WORM) protection to objects whose required retention period starts with a future event, such as a contract closing or an audit completing. You place an event hold with a retention duration on an object and S3 protects the object while the hold is in place. When you release the hold, S3 retains the object for the duration you specified. Unlike legal holds, which end protection immediately upon removal, event holds provide WORM compliance for the required retention period after the triggering event, so you can meet event-based retention requirements without retaining data longer than your policy requires. To learn more, read the AWS Storage Blog post , the S3 Object Lock overview page , and the S3 documentation . This capability has been assessed by Cohasset Associate

blog_post
AWS Security Hub introduces remediation plans to prioritize and fix security exposures

AWS Security Hub now offers remediation plans that group related exposure findings sharing a root cause. Instead of addressing each exposure individually, you can now fix a single underlying resource, such as a misconfigured setting or overly permissive policy, and resolve or reduce the severity of multiple exposures at once. Each remediation plan includes prioritization guidance (Critical, High, Medium, or Low), impact assessment, and detailed step-by-step instructions with examples in multiple formats including AWS CLI, Terraform, CloudFormation, Python, and CDK. Security Hub automatically prioritizes plans so those reducing the most risk appear first, helping you focus remediation efforts where they matter most. AI agents can also programmatically consume remediation plans through the API to automate security fixes across your environment. Remediation plans are available in every AWS Region where AWS Security Hub is available and at no additional cost under AWS Security Hub Essentia

blog_post
AWS Transfer Family now supports custom CloudWatch log groups for managed workflows

AWS Transfer Family now lets you choose a custom log group in Amazon CloudWatch Logs for managed workflow execution logs. You can organize workflow logs to monitor individual workflows separately or bring logs from related workflows together. Previously, every workflow attached to a Transfer Family server sent its execution logs to that server’s CloudWatch log group, so you could not set a separate log destination for each workflow. When creating a workflow through the AWS Transfer Family console or API, you can now select a workflow-level log group that is separate from the server’s log group. Transfer Family delivers workflow logs only to the selected group, so no server logging role is required. Workflow logs retain their existing structured JSON format and remain queryable using Amazon CloudWatch Logs Insights. You can also send logs from multiple workflows to a shared log group to create consolidated metrics and dashboards for tracking workflow execution. If you do not select a st

blog_post
AWS Glue Data Catalog now supports table optimization, statistics, and crawlers for Apache Iceberg V3

AWS Glue Data Catalog now supports table optimization, statistics, and crawlers for Apache Iceberg Version 3 (V3) tables. With these new capabilities, you can automatically maintain V3 tables, optimize them for query performance, and discover them in Amazon S3. With table optimization, you can compact V3 tables using binpack, sort, or z-order strategies to improve query performance, and remove expired snapshots and orphan files to reduce storage costs. These optimizations support V3 data types, including variant, geospatial, and nanosecond-precision timestamps. You can also generate number of distinct values (NDV) statistics for V3 tables, which analytics engines use to plan queries efficiently. In addition, you can use Glue crawlers to discover V3 tables stored in Amazon S3 and register them in Glue Data Catalog, making them available to query with any V3-compatible engines. These capabilities are available for Iceberg V3 tables in all AWS Regions where Glue Data Catalog table optimiz

blog_post
AWS Budgets now supports email verification for notification subscribers

AWS Budgets lets you set custom cost and usage thresholds and alerts you by email when your spending crosses the threshold. AWS Budgets now verifies new email subscribers before sending them budget alerts. When you add an email address to a budget notification, AWS Budgets sends a verification email to that address, and the address begins receiving notifications once the recipient confirms it. Verification applies to email addresses added from 9/30/26 onward. Addresses already subscribed on existing budgets are unaffected and need no action. For a new address, the recipient confirms it by following the link in the verification email, which opens the AWS Management Console. The AWS Budgets console shows the verification status of every subscriber, with a resend option for addresses still pending confirmation. AWS Budgets delivers these notifications through AWS User Notifications, and recipients can opt out at any time. AWS Budgets email verification is available in all AWS Regions, exc

Company Timeline

Major milestones in AWS's journey

16
Total Events
2
Product Launches

Leadership Team

Meet the leaders behind AWS

Matt Garman

Chief Executive Officer (CEO)

Third CEO of AWS, appointed June 3, 2024. First product manager of AWS who helped build and launch core services. Joined Amazon in 2005 as an MBA intern and became full-time employee in 2006. Over 20 years of experience at Amazon and AWS.

Peter DeSantis

Senior Vice President, Utility Computing

Long-time AWS executive since 1998 who played critical role in building AWS from its 2006 launch. Key architect of EC2 (Elastic Compute Cloud). Promoted to Amazon's S-team (senior leadership) in 2019. Known for Monday Night Live keynote tradition at re:Invent.

Werner Vogels

Chief Technology Officer (CTO)

VP of Amazon and AWS CTO since January 2005. Joined Amazon in September 2004 as director of systems research. Holds Ph.D. in computer science from Vrije Universiteit Amsterdam. Thought leader on distributed systems and author of 'All Things Distributed' blog.

Greg Pearson

Senior Vice President, Global Sales Organizations

Leads combined AWS Global Sales, Worldwide Public Sector, Greater China Region, and Sales Strategy and Operations. Responsible for managing relationships with enterprise customers and government sectors globally.

Ruba Borno

Senior Vice President, Channels and Alliances

Leads combined Channels and Alliances organization including Worldwide Specialist Organization. Manages partner ecosystem and channel strategy for AWS services globally.

Uwem Ukpong

Senior Vice President, Global Services Organization

Leads Global Services Organization with expanded scope including Sovereign Cloud team and International Product Management. Manages professional services and consulting for AWS customers worldwide.

Kathrin Renz

Senior Vice President, AWS Industries

Leads AWS Industries organization focused on bringing industry-specific solutions to customers across vertical markets and specialized business domains.

Key Differentiators

Market Leader

AWS is recognized as a market leader in the Cloud Infrastructure sector, demonstrating strong industry presence and customer trust.

Enterprise Scale

With $115B in revenue, AWS operates at enterprise scale with proven market validation.

Significant Market Share

Commands 30% of the market, indicating strong competitive positioning and customer adoption.

Top 3 Ranked

Ranked #1 in the Cloud Infrastructure category, consistently recognized for excellence.

Frequently Asked Questions

Estimated Visibility Trend (Beta)

Simulated 8-week rolling score

96
→ Stable

Based on estimated brand signals. Historical tracking coming soon.

Compare AWS with Competitors

Side-by-side AI visibility scores, platform breakdown, and market position.

For AWS

Claim This Profile

Are you from AWS? Claim your profile to see full AI mention excerpts, get weekly visibility change alerts, and optimize how AI systems describe your brand.

Claim AWS Profile →
For competitors & analysts

Track AI Visibility in Real Time

Monitor how ChatGPT, Gemini, Perplexity, and Claude mention AWS vs competitors. Get alerts when AI recommendations shift.

Start Free Tracking →