Brand Intelligence Graph
Company Overview
About Wiz
Wiz is a New York-based cloud security platform — acquired by Alphabet/Google (NASDAQ: GOOGL) in a $32 billion deal announced in March 2025 (the largest cybersecurity acquisition in history) — that had raised $900 million at a $12 billion valuation from Andreessen Horowitz, Lightspeed, Sequoia, and Index Ventures before the acquisition. Founded in 2020 by Assaf Rappaport and four co-founders (former Unit 8200 cyber intelligence officers and Microsoft Azure security alumni), Wiz grew from $0 to $500 million ARR in four years — the fastest SaaS company to reach $500M ARR in history — by providing agentless cloud security visibility across AWS, Azure, GCP, and Kubernetes.
Business Model & Competitive Advantage
Wiz's Wiz Security Graph is the platform's core technology: rather than generating alerts per vulnerability, Wiz builds a contextual graph of cloud resources showing attack paths — which internet-exposed resources can reach which sensitive data, through which intermediate resources and permissions — enabling security teams to prioritize the "toxic combinations" (a publicly exposed VM running as admin with access to an unencrypted database with PII) rather than the raw vulnerability count. The agentless deployment (read-only API access rather than installed agents) provides complete visibility in hours of integration, versus months for agent-based platforms. Wiz Code and Wiz AI extend the platform to AI/LLM security posture and code-to-cloud security.
Competitive Landscape 2025–2026
In 2025, Wiz (NASDAQ: GOOGL, pending integration) competes in the cloud security market with Orca Security ($550M raised), Lacework (acquired by Fortinet), and Microsoft Defender for Cloud (MSFT) for enterprise CSPM and cloud workload protection. Google's acquisition integrates Wiz's security platform with Google Cloud's security portfolio, enabling Google Cloud to offer enterprise customers the industry-leading cloud security capabilities that have made Wiz the fastest-growing security company ever. The acquisition positions Google Cloud's security offering to compete with Microsoft's integrated security suite (Microsoft Defender, Sentinel, Entra) for enterprise security platform consolidation. The 2025 strategy focuses on post-acquisition integration with Google Cloud Security Command Center and Chronicle SIEM while maintaining the multi-cloud support that Wiz's non-Google customers require.
The Wiz Story
The Breakthrough Moment
In January 2020, four former Israeli military Unit 8200 colleagues who had previously sold Adallom to Microsoft for $320M reunited to found Wiz. They identified the critical need for cloud-native security as enterprises rapidly migrated to cloud infrastructure.
Original Mission
"To secure cloud environments and democratize cloud security for every organization worldwide."
Founders
Recent Activity
View all →Secure your Kubernetes supply chain with WizOS Helm Charts. Eliminate hidden CI/CD risks and unmaintained dependencies with hardened, signed, and CVE-scanned charts for seamless Kubernetes deployment.
See how the Blue Agent investigated a multi-platform attack in minutes, following evidence across AWS and GitHub to uncover compromised credentials, stolen source code, and custom data exfiltration tooling
Empowering managed services partners to deliver world-class cloud and AI security at scale
Wiz Research analyzes NordStellar data to map the credentials targeted by infostealer families and assess their potential impact across cloud, code, and AI environments.
Forrester’s Proactive Security Platforms evaluation rated Wiz with top scores across eight areas, reflecting our commitment to securing the AI era
New initiative partners with under-resourced organizations to uncover, remediate exploitable risk at scale.
WINning AI with AI: How the Wiz MCP for WIN partners accelerates a connected ecosystem
This post will explore what this new concept does, how it works with the new Account Access capability, and why a strong security posture still requires upgrading out of the sandbox.
Analyzing model input and output logs in an AI-native detection pipeline to understand and uncover malicious AI agent behavior
Continuing to deepen the integration between Wiz Defend and Google Security Operations, helping teams work faster wherever they choose to investigate
Wiz Research has identified active, in-the-wild exploitation of three critical and high-severity vulnerabilities impacting JFrog Artifactory (CVE-2026-42016, CVE-2026-42018 & CVE-2026-82329). Attackers are chaining these vulnerabilities to bypass authentication and gain administrative control.
Delivering unified cloud security and accelerating secure modernization to protect citizen data and critical infrastructure.
Company Timeline
Major milestones in Wiz's journey
Leadership Team
Meet the leaders behind Wiz
Assaf Rappaport
Former Microsoft CTO for Cloud Security who led Azure Security. Unit 8200 alumnus who co-founded Adallom (acquired by Microsoft for $320M). Leads Wiz's vision and strategy.
Ami Luttwak
Former CTO of Microsoft Security with deep cloud infrastructure expertise. Unit 8200 veteran who architected Adallom's technical foundation. Oversees Wiz's technical architecture.
Dali Rajic
Former Zscaler COO who joined Wiz in Feb 2024. 20+ years enterprise security experience. Oversees global operations and scaling initiatives.
Fazal Merchant
Former Salesforce SVP Finance who joined Wiz to lead financial strategy and IPO preparation. Oversees finance, legal, and business operations.
Anthony Belfiore
Former Palo Alto Networks sales leader with 15+ years enterprise security sales. Drives global revenue growth and customer success.
Yinon Costica
Former Microsoft Azure product leader who co-founded Adallom. Unit 8200 alumnus. Leads product strategy and development.
Roy Reznik
Former Microsoft engineering leader who headed Adallom engineering. Unit 8200 veteran. Oversees engineering teams and technical delivery.
Key Differentiators
Market Leader
Wiz is recognized as a market leader in the Security sector, demonstrating strong industry presence and customer trust.
Growth Stage
Wiz has achieved $500M in revenue, demonstrating strong product-market fit.
Top 3 Ranked
Ranked #1 in the Security category, consistently recognized for excellence.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
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