Brand Intelligence Graph
Company Overview
About Wasabi
Wasabi Technologies is a cloud object storage company providing hot cloud storage at approximately 80% less cost than Amazon S3, competing on price, performance, and simplicity for customers who need to store and access large volumes of data in the cloud. Founded in 2015 in Boston, Massachusetts by David Friend and Jeff Flowers (both serial entrepreneurs who previously founded Carbonite), Wasabi has raised approximately $500 million and positioned itself as the lowest-cost alternative to AWS S3, Google Cloud Storage, and Azure Blob Storage for high-volume data storage needs.
Business Model & Competitive Advantage
Wasabi's pricing model eliminates the egress fees and API request charges that make AWS S3 total cost of ownership significantly higher than storage cost alone. At flat storage pricing of approximately $7/TB/month with no additional fees, Wasabi's total cost is typically 60-80% less than equivalent AWS S3 usage for customers who move data frequently. The platform is S3 API-compatible, meaning existing applications built for Amazon S3 can switch to Wasabi without code changes.
Competitive Landscape 2025–2026
In 2025, Wasabi serves over 50,000 customers in media and entertainment (storing video archives, editing proxies, finished files), backup and disaster recovery, healthcare data archiving, and AI/ML training data storage — verticals where data volumes are massive and cost efficiency matters. The company competes with AWS S3, Backblaze B2, Cloudflare R2 (which also offers zero-egress pricing), and MinIO (self-hosted object storage) for different customer segments. Cloudflare R2's entrance with zero-egress pricing has intensified competition. Wasabi's 2025 strategy includes expanding its global data center footprint (now with regions in US, Europe, Japan, Australia), deepening ISV and reseller partnerships, and targeting AI infrastructure workloads as a cost-effective training data repository.
Key Differentiators
Strong Challenger
Wasabi is an established challenger with significant market presence and competitive offerings in Infrastructure.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
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