Norton vs Okta
Side-by-side comparison of AI visibility scores, market position, and capabilities
Consumer cybersecurity brand under Gen Digital with 500M users; Norton 360, LifeLock identity theft protection, and Avast portfolio serving global device and identity security.
About
Norton (NortonLifeLock, now Gen Digital) is a consumer cybersecurity brand providing antivirus, VPN, identity theft protection, dark web monitoring, and parental controls to individuals and families. One of the most recognized cybersecurity brand names in the world, Norton was originally developed by Symantec Corporation and has gone through multiple ownership changes — Symantec split its consumer and enterprise businesses, with the consumer division rebranding as NortonLifeLock in 2019 before further rebranding to Gen Digital in 2022 after acquiring Avast.
NASDAQ-listed (OKTA) independent identity platform with 19K+ customers at $2.26B revenue; Workforce Identity Cloud and Auth0 competing with Microsoft Entra for enterprise and developer IAM.
About
Okta is a San Francisco-based identity and access management (IAM) platform — the leading independent identity infrastructure provider — offering workforce identity (employee SSO, MFA, lifecycle management) and customer identity (Auth0 developer authentication platform) solutions for 19,000+ organizations. Listed on NASDAQ (NASDAQ: OKTA), Okta generated $2.26 billion in revenue in fiscal year 2025 (ending January 2025), growing through its Workforce Identity Cloud and Customer Identity Cloud (Auth0, acquired 2021 for $6.5 billion), serving enterprises from growth-stage startups to Fortune 500 companies securing access to cloud and on-premise applications.
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