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1Password

Leader

Password manager and secrets platform with $6.8B valuation; enterprise credential management, developer secrets automation, and passkey infrastructure.

90
AI Score
Grade A
AI Visibility Score (Beta)
CybersecurityWebsiteUpdated September 2026

Brand Intelligence Graph

Company Overview

About 1Password

1Password is an enterprise password manager and secrets management platform enabling individuals, teams, and businesses to securely store, manage, and share credentials, credit cards, and sensitive information. Founded in 2005 and headquartered in Toronto, Canada, 1Password has evolved from a beloved consumer app into a comprehensive enterprise security platform after raising $620 million in Series C funding in January 2022 at a $6.8 billion valuation — one of the largest cybersecurity funding rounds ever.

Business Model & Competitive Advantage

1Password's core product stores passwords, secure notes, credit cards, and identity documents in encrypted vaults accessible across all devices, with team sharing capabilities that allow organizations to grant and revoke access to shared credentials. The company's enterprise tier (1Password Business) adds admin controls, detailed audit logging, multi-vault management, and integrations with identity providers (Okta, Azure AD) for provisioning and SSO.

Competitive Landscape 2025–2026

In 2025, 1Password has expanded into developer secrets management (1Password Secrets Automation) — managing API keys, database passwords, and service tokens in code repositories and deployment pipelines, competing with HashiCorp Vault and CyberArk. The company has also launched Passage (a passkey authentication platform for developers) and a mobile device management companion product. 1Password competes with LastPass (which suffered a major breach in 2022), Bitwarden (open source), Dashlane, and enterprise-focused Keeper Security and CyberArk. The breach-inflicted damage to LastPass drove significant enterprise migration to 1Password in 2023-2024.

Founded
2005
Headquarters
Toronto, Canada
Curated content • Fact-checked and verified

Recent Activity

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5 ways to optimize AI costs and reduce wasted AI spend

The tokenmaxxing era has left companies grappling with an uncomfortable reality. Now that AI vendors have switched to usage-based billing models, businesses are facing sky-high bills, and IT and finance teams are under pressure to rein in spending without slowing down innovation. The logical first step is to locate areas where that spend is going to waste, but even getting visibility into usage can be overwhelming when it’s spread across departments, users, models, vendors, and agents. If you’re trying to track down wasted AI spend and find opportunities to optimize your tokens, it helps to start with some of the primary reasons why AI bills may balloon past your company’s budget. Top ways to optimize your company’s AI costs So IT and Finance teams can know where to focus their efforts, here are five of the most common sources of unexpected AI spend. 1. Stop defaulting to the most expensive model For businesses to optimize spend, they need a way of overseeing and enforcing which models

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Building Customer Success for what’s next at 1Password

Hi! I’m Audrey Weber, Senior Director of Customer Success (CS) at 1Password. If you’re considering your next step in Customer Success, I’d love to share what we’re building at 1Password, how the work is changing, and why it matters to the future of identity security. How we’re evolving Customer Success We win when our customers win, and that’s at the core of our CS mission. As our customers’ needs evolve, we’re growing the team and the systems that support our work, investing in automation, and helping our people deepen their product and industry expertise. Helping customers move forward with confidence AI is changing the way work happens; that shift requires us to understand what matters to CISOs and security leaders today and how those priorities are connected to our product offerings. This is where Customer Success becomes a value advisor. We’re focused on upskilling our team, helping them help our customers grow and get the most out of their investment in 1Password. We show up with

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Introducing universal sign-in: a seamless solution for every way you login

Today we're releasing universal sign-in, a new experience from 1Password that provides a seamless and secure way to sign into any site with your preferred method. It's currently available to all customers in the latest version of the 1Password browser extension. A single prompt for every sign-in Signing in doesn’t happen one way anymore. A single site might support passwords, passkeys, or third-party providers like Google. Over the last several years, 1Password has evolved to support all major authentication methods used today (passwords, passkeys, 2FA, social logins, OIDC and SAML). But the authentication experience varied because of differences with the underlying technologies. Not having a consistent way to use every authentication type 1Password offered meant needing to remember which third-party provider account you used, manually submitting pages, or needing to find and click sign-in fields. No password manager on the market had a single, consistent way to let you sign in, until

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1Password signs OpenAI open letter calling for collective action on cyber defense

As AI moves from answering questions to taking actions, the ecosystem around it will determine whether organizations can use it safely and with confidence. OpenAI’s open letter on collective cyber defense warns that defenders have a limited window to strengthen security. It urges organizations to fix their highest-risk weaknesses, build least privilege and strong access controls, verify fixes, and make agentic identities traceable and accountable. The real work is building the ecosystem that lets them act safely and earn trust in production. That is why we continue working with OpenAI on trusted access for people and their agents. 1Password integrations with OpenAI , Codex , Anthropic Claude Code , Cursor , Kiro , Perplexity , and AWS Secrets Manager extend trusted access across development and cloud workflows. People should give agents access to key systems without exposing underlying credentials to the AI model. Cyber defense is a leadership responsibility. AI changes who and what ca

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How to start the AI-accelerated defense

Early on in the AI adoption boom, I gained a reputation for just throwing everything at it to see what would stick. That wasn’t the most effective strategy, and my token usage was crazy high. There are a ton of talks and posts on all the cool ways you can use AI for detection engineering, but I didn’t see any that showed you where to begin. So, this isn’t another blog about why you need to use AI in your defensive workflows. It seems most people understand why we need that. My focus is to show how our team got started and realized that providing AI with the necessary context is key to detection engineering successfully adopting AI. This is not just about building detection logic, but that is one of the goals. This foundation helps create the AI Detection Engineering stack: logging pipelines, log onboarding, detection validation, threat modeling, and more. An LLM does not know your stack, so out of the box it has limited value in a security review. In our experience, reliable results de

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1Password product enhancements: Smarter autofill, phishing prevention, and more

At 1Password, we’re constantly working to make life simpler and more secure for our users, from the biggest businesses to each individual who signs up for our password manager. Over the past few months, we’ve been rolling out a slew of updates designed to make a difference for customers, whether you’re using us at home, at work, or (ideally) both. Here are some of the latest developments for you to explore. Upgrades to autofill and autosave One of the most immediate benefits of using 1Password in your daily life is a smooth experience of creating, saving, and inputting your credentials and logins. These updates help you get the most out of that experience, with fewer clicks, on the devices you already use. Universal sign-in for personal and business accounts Signing in just got simpler with a smarter, modern experience using a one-click prompt. Now in beta, 1Password seamlessly logs you into any site or service at the right moment using your desired authentication method (passwords, pa

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When AI adoption outpaces IT visibility

At 1Password, we started expanding our use of AI with a familiar IT playbook. We identified the problems we wanted to solve and the tools that could help us achieve those goals. The plan was straightforward: enable teams, move quickly, learn what worked, and build the visibility needed to manage the cost. Then the operating model changed. AI vendors introduced consumption-based pricing faster than our processes could keep up, leaving us with a distributed system of vendor-specific dashboards to track and manage our AI use. For IT, that created a new kind of chaos when it came to understanding how much we were spending on AI and where that budget was being used throughout the company. We had data spread across systems, but we didn’t yet have a clear, shared answer. How IT teams can govern AI use IT teams are close to the tools and access patterns that shape AI usage. That gives IT an important role in AI spend decisions, and is no small part of why AI governance can become framed as an

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Fewer lockouts, less manual work: What's new for 1Password EPM admins

As a company grows, more employees join, but the size of the IT team overseeing critical systems often doesn’t grow at the same pace. Admins have to be intentional about prioritizing their efforts to meet the needs of a growing organization. That’s why we’re excited to announce several releases aimed at helping admins optimize their organization’s use of 1Password in two important areas: reducing lockouts and automating provisioning at scale. Preventing avoidable lockouts Entra ID Secret Expiration Most 1Password Business accounts sign in via SSO through an identity provider like Microsoft Entra ID. Admins rely on a secret provisioned by Entra to establish connectivity with 1Password. However, it comes with an expiration date. Once it expires, the connection breaks, preventing anyone from signing in. This was one of the most common and disruptive patterns we’d observe with customers. Entra ID Secret Expiration now tracks it for you. Simply record the expiration date, and 1Password will

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What makes a good AI coworker? With OpenAI’s Codex product lead

Zero-Shot Learning is a podcast about how AI is built, secured, and deployed. Hosted by Nancy Wang, 1Password CTO, and Dev Tagare, Senior Director of Engineering at Google Gemini, it offers a builder’s view of the architecture and complex decisions involved in shipping AI. In this episode, Rohan Varma, Product Lead for Codex at OpenAI, described what happens when teams move from using agents for one-off tasks to enabling autonomous coworkers. Having worked on AI coding products at Cursor and OpenAI, Ro understands what people need to work effectively with agents and what agents need to work effectively with people. What makes a good (agentic) coworker? With any coworker, collaboration works best when everyone is working from the same context, toward a shared goal. Human coworkers are accustomed to working toward shared goals. With proper context and resources, they can divide work without losing sight of how their contribution affects the team. The difference between teams of people an

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451 Research report: How agentic AI is redefining identity security

In the short time that AI agents have been a part of the enterprise, they have upended many of our bedrock assumptions about the nature of identity, access, development, and work itself. At 1Password, we’ve been in the trenches of the agentic revolution; we’ve seen its positive impact on productivity , and the serious concerns it raises about security . We’ve worked to build solutions that both harness AI’s potential and rein in its risks, and watched customers and colleagues grapple with the same issues. In order to better understand how the industry at large is facing the agentic moment, 1Password commissioned a Vanguard Report from 451 Research, titled A new access model for the agentic enterprise . The report describes how agentic AI is redefining access and identity, and lays out what C-level leaders can do to ensure a smooth transition to this new paradigm. Its core recommendations include: Start with discovery and visibility of AI agents and poorly governed non-human identities

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Advisory Solutions reaches 1Password Certified Partner status

The launch of 1Password Enterprise Password Manager – MSP Edition marked a critical step in 1Password’s mission to support our Managed Service Provider (MSP) partnerships. Now, we are pleased to announce that Advisory Solutions , a New York City-based MSP that works with companies worldwide, has reached the Certified Tier in the 1Password Partner program. 1Password's new Certified tier is a milestone we’ve implemented to recognize the investment and success of MSP partners who have reached 1,000 or more managed external users. Advisory Solutions was able to become a Certified Partner by rapidly scaling its 1Password deployment to more than 1,000 managed users. This not only represents their dedication as a partner, but demonstrates that the Certified tier is an achievable milestone for MSPs committed to growing their 1Password practice. We’re excited to see companies like Advisory Solutions further the momentum behind 1Password’s MSP program and embrace the value of participating in it

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Developer secrets management that keeps delivery moving

In March 2025, attackers compromised a GitHub Action used in the development pipelines of more than 23,000 repositories. The malicious code exposed API keys, cloud credentials, SSH keys, and other tokens in workflow logs. Affected teams were advised to review their workflow runs and rotate any credentials the logs exposed. Affected organizations had to determine which credentials had been exposed, what those credentials could reach, and how to replace every one of them without halting development. Many could not confidently answer the first question alone. The incident illustrates the problem those responsible for a team's credentials face today: the credentials that carry the most risk are often the ones nobody is tracking. Security tools cannot govern credentials they never see Unmanaged credentials are simply a byproduct of the modern software development environment, where developers are under pressure to constantly ship code. A developer standing up an application needs a database

Key Differentiators

Market Leader

1Password is recognized as a market leader in the Security sector, demonstrating strong industry presence and customer trust.

Frequently Asked Questions

Estimated Visibility Trend (Beta)

Simulated 8-week rolling score

90
→ Stable

Based on estimated brand signals. Historical tracking coming soon.

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