Company Overview
About InVision
InVision is a digital product design platform that pioneered collaborative prototyping and design handoff tools for product teams, enabling designers and stakeholders to preview, annotate, and iterate on interactive mockups before development begins. Founded in 2011 and headquartered in New York City, InVision grew rapidly to serve over seven million users at thousands of product companies by providing a simple way to turn static design files into clickable prototypes that simulate real app interactions.
Business Model & Competitive Advantage
The company raised over $350 million in total funding, reaching a peak valuation of $1.9 billion in 2018. InVision's product suite included Freehand (collaborative whiteboard), Boards (mood boarding), and its flagship prototyping tool used extensively by product and UX teams. However, InVision's market position eroded significantly as Figma built prototyping directly into its design tool, eliminating the need for a separate prototyping application for most workflows.
Competitive Landscape 2025–2026
In 2025, InVision has undergone dramatic downsizing. The company announced it was shutting down its InVision Cloud prototyping platform in December 2024, ending the service that defined the company. InVision pivoted its remaining resources to Freehand, its visual collaboration whiteboard product, attempting to carve out a position in the crowded whiteboard space alongside Miro and FigJam. The closure of the core prototyping product marked the end of InVision as a major design tool player. Freehand continues operating for existing enterprise customers, but the company's future as an independent entity remains uncertain.
Open Positions
Reddit Discussions
Key Differentiators
Emerging Innovator
InVision is an emerging player bringing innovative solutions to the Design & Creative Tools market.
Frequently Asked Questions
Not So Random Others
Accelo
Accelo is a cloud-based professional services automation (PSA) platform built for service businesses — consulting firms, marketing agencies, IT service providers, and professional services organizatio
Zeffy
Zeffy is a Montreal-based fundraising platform for nonprofit organizations that charges zero platform fees on donations — asking donors to optionally contribute a tip to cover Zeffy's operating costs
Oda Studio
Oda Studio is a United States-based AI-powered interior design platform — backed by Y Combinator (W20) — providing homebuyers, renters, and design enthusiasts with AI tools to discover their personal
Cursor
Cursor is an AI-powered code editor built on Visual Studio Code that integrates advanced language models to provide intelligent code completion, generation, debugging, and refactoring capabilities dir
Kindful
Kindful is a donor management and fundraising platform designed for nonprofit organizations to manage relationships, track donations, and execute fundraising campaigns. The company serves small to mid
Armilla AI
Armilla AI is a third-party AI quality assurance and warranty company that evaluates AI models for organizations deploying AI in regulated or high-stakes contexts — assessing models against EU AI Act
Compare InVision with Competitors
Side-by-side AI visibility scores, platform breakdown, and market position.
Claim This Profile
Are you from InVision? Claim your profile to see full AI mention excerpts, get weekly visibility change alerts, and optimize how AI systems describe your brand.
Claim InVision Profile →Track AI Visibility in Real Time
Monitor how ChatGPT, Gemini, Perplexity, and Claude mention InVision vs competitors. Get alerts when AI recommendations shift.
Start Free Tracking →