Company Overview
About Evernest
Evernest is a Birmingham, Alabama-based tech-enabled residential property management company — backed with growth capital from LL Funds — providing single-family home, condo, and small multifamily property investors with full-service property management across 50+ US markets, managing 23,000+ units for approximately 9,000 investors and generating approximately $75 million in annual revenue as of 2025. In January 2025, Evernest completed its largest acquisition — acquiring Poplar Homes (a tech-enabled property management platform) alongside $15 million in new funding from LL Funds — establishing Evernest as the second-largest tech-enabled property management platform in the US and expanding into six new states including West Coast markets. Evernest has executed 18+ property management company acquisitions in its acquisition-led growth strategy. CEO Matthew Whitaker founded the company during the 2008 financial crisis when he was forced to rent rather than sell his investment properties. Evernest has appeared on the Inc. 5000 list eight times in nine years (ranked #1,743 in 2025). 379 employees.
Business Model & Competitive Advantage
Evernest's property management platform addresses the operational complexity that individual real estate investors face managing single-family rentals across multiple markets: an investor owning 5-25 single-family homes spread across multiple states faces leasing (marketing, tenant screening, lease execution), maintenance (coordinating local contractors for repairs, preventative maintenance scheduling), rent collection (payment processing, late fee enforcement, eviction proceedings), and accounting (owner distribution reporting, expense tracking, tax document preparation) across multiple local service providers with no unified visibility. Evernest's national platform (managing the full property lifecycle through local market operators supported by centralized technology for maintenance dispatch, rent collection, and owner reporting) provides the professional management quality that reduces vacancy rates and maintenance costs — while the tenant experience layer (online rent payment, maintenance request submission, and renewal workflows) reduces friction that drives turnover cost.
Competitive Landscape 2025–2026
In 2025, Evernest competes in the single-family residential property management, property management technology, and real estate services market with Propertyware (RealPage subsidiary, property management software), AppFolio (NASDAQ: APPF, property management platform, $500M+ revenue), and Renters Warehouse (national property management, private) for individual investor property management services and tech-enabled PM platform market share. The Poplar Homes acquisition (second-largest tech-enabled PM platform recognition) establishes Evernest's national scale that competes with institutional SFR operators (Invitation Homes, American Homes 4 Rent) for professional management of investor-owned scattered-site single-family rentals. The AI investment (AI-powered tenant communications and market-level operations) addresses the labor intensity of property management at the 23,000+ unit scale. The 2025 strategy focuses on growing the West Coast market penetration from the Poplar Homes footprint, building the investor acquisition engine (identifying investors seeking to outsource management of newly acquired properties), and expanding the ancillary services (insurance brokerage, renovation financing, and lending) that increase revenue per managed unit.
The Evernest Story
Founders
Recent Activity
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Major milestones in Evernest's journey
Leadership Team
Meet the leaders behind Evernest
Matthew Whitaker
Matthew Whitaker founded Evernest in 2008 during the financial crisis, transforming his personal real estate challenge into a national property management platform. He co-hosts The Evernest Property Management Show and leads the company's strategic vision for technology-enabled property management services.
Graham Robinson
Graham Robinson was named to the Birmingham Business Journal's '40 Under 40' list and has been the driving force behind Evernest's remarkable growth. Under his leadership over the past two years, the team has nearly quadrupled in size and homes under management have nearly quintuple, demonstrating his operational excellence and strategic execution capabilities.
Spencer Sutton
Spencer Sutton co-hosts The Evernest Property Management Show with Matthew Whitaker and focuses on marketing and lead generation. He plays a key role in building Evernest's brand presence and driving customer acquisition across the company's expanding markets.
Chuck Hattemer
Chuck Hattemer joined Evernest following the January 2025 acquisition of Poplar Homes, where he served as co-founder. He now guides integration and growth initiatives, bringing extensive experience in tech-enabled property management to support Evernest's expansion strategy.
Key Differentiators
Emerging Innovator
Evernest is an emerging player bringing innovative solutions to the Real Estate & Property Tech market.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
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