Brand Intelligence Graphcompany
Company Overview
About Procore
Procore Technologies is a Carpinteria, California-based construction management software platform providing general contractors, specialty contractors, and project owners with project management, quality and safety, financials, and field productivity tools — connecting every stakeholder from preconstruction through project closeout in a single cloud platform. Listed on NYSE (NYSE: PCOR), Procore was founded in 2002 by Tooey Courtemanche and generated $1.1 billion in revenue in fiscal year 2024, serving 16,000+ customers including Turner Construction, Skanska, and Clark Construction — cementing Procore as the dominant construction management platform globally.
Business Model & Competitive Advantage
Procore's platform eliminates the paper-based workflows and disconnected tools that characterize construction project management: the project management module centralizes drawings, RFIs, submittals, and change orders in a cloud repository accessible from the field; the financials module tracks budget, cost codes, subcontractor invoices, and commitment log for construction accounting; the quality and safety module manages inspections, daily logs, and incident reporting required for regulatory compliance. Procore's open API marketplace (400+ integrations) connects with Sage, Viewpoint, and specialty construction ERP systems — making Procore the workflow hub rather than requiring full suite replacement. The field productivity suite works offline on mobile devices with sync capability for crews in areas without reliable connectivity.
Competitive Landscape 2025–2026
In 2025, Procore (NYSE: PCOR) competes in the construction technology market with Autodesk Construction Cloud (NASDAQ: ADSK, BIM 360 and Autodesk Build, strong design-to-build continuity), Oracle Construction and Engineering (ORCL, Primavera P6 scheduling dominance), and Trimble (TRMB, field solutions) for construction software spending. Construction technology adoption has accelerated as labor shortages drive productivity investment — the global construction software market reached $2.7 billion in 2024. Procore's 2025 strategy focuses on growing international revenue (UK, Australia, Canada), expanding financial management and construction ERP capabilities to replace Sage and Viewpoint for project accounting, and building AI-powered cost forecasting and subcontractor risk intelligence.
The Procore Story
The Breakthrough Moment
Craig 'Tooey' Courtemanche, a former carpenter and real estate developer turned software entrepreneur, was building a new home for his family in Santa Barbara while living in Silicon Valley. Frustrated with managing construction communications through faxes and phone calls, coordinating multiple contractors and parties across long distances, he realized he could apply his technology background to solve the construction industry's coordination and communication challenges. At the time, most construction workers didn't use email for work, and internet access on job sites was virtually nonexistent—presenting both a challenge and an opportunity.
Original Mission
"Building the Software that Builds the World. To improve the lives of those in construction by helping customers do their work faster and safer while reducing budgets and improving sustainability."
Founders
Recent Activity
View all →Company Timeline
Major milestones in Procore's journey
Leadership Team
Meet the leaders behind Procore
Craig 'Tooey' Courtemanche
Founded Procore in 2002 after struggling to coordinate his home construction project while living in Silicon Valley. Previously worked as a carpenter apprentice, real estate developer, and software entrepreneur in the San Francisco Bay Area. Attended University of Arizona (1986-1987). Led Procore for 23 years, growing the company from a few employees to over 4,800 and from startup to a $9.78 billion publicly traded company with over 2 million customers in 150 nations. Known for maintaining company values and culture even as Procore scaled significantly.
Ajei Gopal
Age 63, brings over 35 years of proven experience leading global technology companies at scale. Most recently served as President and CEO of Ansys (2017-2025), where he tripled revenue, nearly quadrupled market value, led company to S&P 500 and NASDAQ 100 inclusion, and achieved international recognition as top employer before acquisition by Synopsys for $35 billion in July 2025. Previously held senior leadership positions at Hewlett-Packard, CA Technologies, and Symantec. Served as operating partner at Silver Lake, a leading private equity technology investment firm. Founded ReefEdge Networks start-up. Proven track record of driving efficient growth, innovation, and operational excellence.
Howard Fu
Appointed CFO in May 2023 after serving as Senior Vice President of Finance since February 2021. Brings 20+ years of finance leadership experience from companies including Visa, Salesforce, LinkedIn, and DocuSign. At DocuSign (2015-2021), served as VP of FP&A and was key contributor to company's IPO, leading finance team through initial public company growth phase. At Salesforce, led Sales Finance and M&A Finance teams during period of continued scaling. At Visa, managed pricing and incentives for issuing banks post-IPO. Education: B.S. in Civil Engineering from UC Berkeley, MBA in Finance from Yale University, M.S. in Management Science and Engineering from Stanford University.
Sam Crigman
Been with Procore since 2005, progressing through various engineering and technology leadership roles. Served as Chief Technology Officer from March 2015 to February 2023, overseeing all technical functions including product development strategy and roadmap, software development, visual design, quality assurance, and new client integrations. Managed large global engineering teams with focus on customer needs and product quality. Education: B.S. in Computer Science from UC Santa Barbara (2000-2004). Prior education at Solihull School (1993-2000). Now focuses on special projects leveraging deep technical expertise and company knowledge.
Dennis Lyandres
Served as Chief Revenue Officer from October 2018 to November 2022, responsible for all global customer-facing and revenue-generating teams including Sales, Marketing, Customer Success, Revenue Operations, and Business Development. Previously held position of EVP of Sales for over four years after joining Procore in 2014. During his 8+ years with Procore, the company grew from $10 million to over $900 million in revenue. Transitioned to Special Advisor to CEO role in November 2022, continuing to support company leadership and strategy. Track record of scaling revenue operations and building world-class sales teams.
Key Differentiators
Market Leader
Procore is recognized as a market leader in the Construction Tech sector, demonstrating strong industry presence and customer trust.
Enterprise Scale
With $1.1B in revenue, Procore operates at enterprise scale with proven market validation.
Top 3 Ranked
Ranked #1 in the Construction Tech category, consistently recognized for excellence.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
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