United Rentals vs Rubrik

Side-by-side comparison of AI visibility scores, market position, and capabilities

AI visibility is closely matched (81 vs 77)
United Rentals logo

United Rentals

LeaderInfrastructure

General

Stamford CT world's largest equipment rental (NYSE: URI) at $15.3B 2024 record revenue with 1,625 locations and $20.6B fleet OEC; Q4 2024 record +10% dividend increase competing with Sunbelt for construction/industrial rental market.

AI VisibilityBeta
Overall Score
A81
Category Rank
#22 of 1158
AI Consensus
58%
Trend
stable
Per Platform
ChatGPT
90
Perplexity
79
Gemini
90

About

United Rentals is a Stamford, Connecticut-based equipment rental company — publicly traded on the New York Stock Exchange (NYSE: URI) as an S&P 500 component — operating as the world's largest equipment rental company with approximately 16% of the North American market, a fleet of 4,800+ classes of equipment valued at $20.59 billion in original equipment cost, and 1,625 locations across North America, Europe, Australia, and New Zealand. In fiscal 2024, United Rentals generated $15.3 billion in revenue (record) with 22,397 employees, and Q4 2024 revenue of $4.095 billion (record), with the Board approving a 10% quarterly dividend increase. The specialty rental segment (trench safety, power & HVAC, pump solutions) generates $4+ billion annually as the fastest-growing segment. CEO Matthew Flannery has led the company since 2019. United Rentals was founded in 1997 by Brad Jacobs through an acquisition-led consolidation strategy, completing ~275 acquisitions including RSC Holdings ($4.2B, 2012), BlueLine Rental ($2.1B, 2018), and Ahern Rentals ($2.0B, 2022).

Full profile
Rubrik logo

Rubrik

LeaderBackup + Disaster Recovery

Cloud Data Management and Cyber Resilience

Publicly traded cloud data management and cyber resilience platform (RBRK) for enterprise backup, recovery, and ransomware protection; converged scale-out infrastructure replaces traditional backup software and media server architectures.

AI VisibilityBeta
Overall Score
B77
Category Rank
#1 of 1
AI Consensus
76%
Trend
up
Per Platform
ChatGPT
74
Perplexity
78
Gemini
84

About

Rubrik is a cloud data management and cyber resilience platform that provides enterprise backup, disaster recovery, ransomware protection, and data governance from a converged scale-out infrastructure that replaces traditional backup software and media server architectures with a software-defined approach running on commodity hardware or cloud. The platform's policy-driven data management engine allows administrators to define service level objectives — backup frequency, retention periods, recovery point objectives, and replication targets — at the virtual machine, application, or workload level, and the Rubrik cluster automatically manages all backup operations, deduplication, encryption, and tiering to object storage or cloud according to those policies without manual job scheduling. This policy-first model eliminates the operational complexity of managing thousands of individual backup jobs and schedules that makes traditional backup administration a full-time function at large enterprises.

Full profile

AI Visibility Head-to-Head

81
Overall Score
77
#22
Category Rank
#1
58
AI Consensus
76
stable
Trend
up
90
ChatGPT
74
79
Perplexity
78
90
Gemini
84
76
Claude
81
90
Grok
76

Key Details

Category
General
Cloud Data Management and Cyber Resilience
Tier
Leader
Leader
Entity Type
company
brand

Capabilities & Ecosystem

Capabilities

Only Rubrik
Cloud Data Management and Cyber Resilience

Integrations

Only United Rentals
United Rentals is classified as company.

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