Trello vs Asana

Side-by-side comparison of AI visibility scores, market position, and capabilities

Asana leads in AI visibility (74 vs 48)
Trello logo

Trello

ChallengerProductivity & Collaboration

Visual Project Management

Visual kanban project management (Atlassian, NASDAQ: TEAM, acquired $425M 2017) with 50M+ users; May 2025 AI update adding Inbox/Planner/Mirror Cards competing with Asana and Monday.com for team workflow.

AI VisibilityBeta
Overall Score
C48
Category Rank
#1 of 1
AI Consensus
63%
Trend
down
Per Platform
ChatGPT
43
Perplexity
51
Gemini
59

About

Trello is a visual project management and productivity platform — operating as a product of Atlassian Corporation (NASDAQ: TEAM) since its $425 million acquisition in January 2017 — providing kanban board-based task organization to over 50 million users worldwide through its boards, lists, and cards interface that applies the Kanban methodology to individual and team project tracking. Founded in 2011 by Joel Spolsky and Michael Pryor as part of Fog Creek Software (alongside Stack Overflow), Trello launched at TechCrunch Disrupt and reached 100,000 users within six weeks. Trello spun off as an independent company in 2014, raised $10.3 million in Series A from Spark Capital and Index Ventures, and was acquired by Atlassian for $425 million — the largest acquisition in Atlassian's history at the time. In May 2025, Trello launched a major platform update introducing AI-powered task extraction (automatically creating cards from conversations and documents), Trello Inbox (collecting to-dos from Slack, Microsoft Teams, and email), Trello Planner (calendar integration for deadline management), and Mirror Cards (synchronizing tasks across multiple boards).

Full profile
Asana logo

Asana

LeaderProductivity & Collaboration

Project Management

NYSE-listed (ASAN) work management platform at $725M revenue serving 85%+ of Fortune 100; Asana AI project management competing with Monday.com and Notion for team coordination software.

AI VisibilityBeta
Overall Score
B74
Category Rank
#4 of 4
AI Consensus
79%
Trend
stable
Per Platform
ChatGPT
83
Perplexity
78
Gemini
78

About

Asana is a San Francisco-based work management platform — listed on NYSE (NYSE: ASAN) — providing project management, task tracking, and team coordination software that organizations use to plan, assign, and monitor work across marketing, product, operations, and cross-functional teams. Founded in 2008 by Facebook co-founder Dustin Moskovitz and Justin Rosenstein and generating $725.2 million in revenue in fiscal year 2025, Asana serves 150,000+ paying customers including 85%+ of the Fortune 100 with work management infrastructure that replaces email threads, disconnected spreadsheets, and status meeting overhead for coordinating team work.

Full profile

AI Visibility Head-to-Head

48
Overall Score
74
#1
Category Rank
#4
63
AI Consensus
79
down
Trend
stable
43
ChatGPT
83
51
Perplexity
78
59
Gemini
78
49
Claude
83
46
Grok
75

Key Details

Category
Visual Project Management
Project Management
Tier
Challenger
Leader
Entity Type
product
company

Capabilities & Ecosystem

Capabilities

Only Trello
Visual Project Management
Only Asana
Project Management
Trello is classified as product (part of Atlassian). Asana is classified as company.

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