Setter vs Toast POS

Side-by-side comparison of AI visibility scores, market position, and capabilities

Toast POS leads in AI visibility (85 vs 28)

Setter

EmergingHome Services

General

Toronto digital home maintenance concierge acquired by Thumbtack Dec 2020; raised $20M (Sequoia/NFX Series A 2018) connecting homeowners to vendors with full coordination competing with Angi for home maintenance management.

AI VisibilityBeta
Overall Score
D28
Category Rank
#1039 of 1158
AI Consensus
73%
Trend
up
Per Platform
ChatGPT
32
Perplexity
23
Gemini
25

About

Setter was a Toronto, Ontario-based digital home management and concierge platform — backed with $20 million in total funding including a $10 million Series A in 2018 co-led by Sequoia Capital and NFX with DAG Ventures and Hustle Fund — that provided homeowners with a dedicated concierge service accessible via mobile app that handled all aspects of home maintenance: sourcing vendors, scheduling repairs, communicating job requirements, and ensuring completion quality for the full range of homeowner maintenance needs. Acquired by Thumbtack in December 2020, with co-founder David Steckel joining Thumbtack as President of Setter, integrating Setter's concierge capabilities into Thumbtack's marketplace of 250,000+ service professionals. Founded in 2016 by David Steckel and Guillaume Laliberte in Toronto.

Full profile

Toast POS

LeaderHospitality

Restaurant POS

Q3 2025 $1.63B revenue (+25.1% YoY); 156K locations powered globally; $2.0B+ ARR (+30% YoY); $159.1B GPV FY2024 (+26% YoY); 97.36% customers from US; restaurant POS leader

AI VisibilityBeta
Overall Score
A85
Category Rank
#1 of 4
AI Consensus
79%
Trend
stable
Per Platform
ChatGPT
86
Perplexity
83
Gemini
86

About

Toast was founded in 2011 in Boston with the mission of building an all-in-one technology platform purpose-built for the restaurant industry. Unlike generic point-of-sale vendors that adapted retail software for food service, Toast designed its hardware, software, and payments stack from the ground up around restaurant workflows — table management, kitchen display systems, online ordering, payroll, and inventory unified in a single cloud platform.\n\nToast's product suite covers the full restaurant operating stack: POS terminals and handheld order devices, kitchen display screens, Toast Go handhelds for tableside payments, online ordering and delivery integrations, catering management, payroll and scheduling, and xtraCHEF for back-of-house food cost analytics. The platform serves independent restaurants, multi-location chains, quick-service concepts, and enterprise groups. Its open API allows integrations with hundreds of third-party tools, and the Toast for Enterprise tier serves national brands with centralized menu and reporting management.\n\nAs of Q3 2025, Toast reported $1.63 billion in quarterly revenue, up 25.1% year-over-year, with annualized recurring revenue exceeding $2 billion and gross payment volume of $159.1 billion for fiscal 2024. The company serves more than 156,000 restaurant locations globally and trades on the NYSE under the ticker TOST. Toast's vertical focus and deep restaurant-specific functionality give it a durable competitive moat against horizontal POS vendors.

Full profile

AI Visibility Head-to-Head

28
Overall Score
85
#1039
Category Rank
#1
73
AI Consensus
79
up
Trend
stable
32
ChatGPT
86
23
Perplexity
83
25
Gemini
86
20
Claude
81
25
Grok
78

Capabilities & Ecosystem

Capabilities

Only Toast POS
Restaurant POS

Integrations

Only Toast POS

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