OYO vs Agoda
Side-by-side comparison of AI visibility scores, market position, and capabilities
India's largest budget hotel chain with $696M revenue FY2025 and first profitable year (₹623Cr net profit); $3.47B raised; 1M+ rooms at peak in 80 countries;
About
OYO (Oravel Stays Limited) is a global budget hospitality company founded in 2013 by Ritesh Agarwal in Gurugram, India. OYO operates a technology-powered franchise and leasing model, partnering with independent hotel owners to standardize rooms and services under the OYO brand. At its peak, OYO operated over 1 million rooms across 800+ cities in 80 countries, making it one of the world's largest hotel chains by room count. Core offerings include OYO Rooms (budget hotels), OYO Townhouse (midscale), and Collection O (upscale).\n\nOYO's competitive advantage lies in its technology stack: dynamic pricing algorithms, digital check-in, and property management tools deployed across franchisee properties. The company underwent significant restructuring between 2020 and 2023, reducing headcount, exiting unprofitable markets, and shifting from a capital-heavy lease model to a lighter franchise and management contract approach. OYO also acquired Motel 6 and Studio 6 U.S. brands, as well as European vacation rental assets.\n\nOYO achieved its first profitable year in FY2024 and extended profitability in FY2025, reporting revenue of approximately $696M and net profit of ₹623 crore. Parent company PRISM filed confidentially for an IPO targeting a $7–8B valuation and ~$742M capital raise, expected to list on Indian exchanges. Total funding stands at $3.47B from investors including SoftBank and Airbnb.
Asia-Pacific OTA owned by Booking Holdings; 20% APAC market share; 200+ countries; 70%+ mobile booking rate in Southeast Asia; 38 languages; AgodaCash loyalty rewards drive repeat bookings.
About
Agoda is an online travel agency specializing in Asia-Pacific hotel and accommodation bookings, founded in 2005 in Bangkok, Thailand, and acquired by Booking Holdings (then Priceline Group) in 2007. Headquartered in Singapore, Agoda operates in over 200 countries and territories, offering hotel, vacation rental, flight, and activities bookings with multilingual support across 38 languages. The platform is particularly dominant in Southeast Asia, with mobile booking rates exceeding 70% in Thailand, Indonesia, and Vietnam.\n\nAgoda's pricing model—leveraging Booking Holdings' global inventory and combining it with exclusive member deals—has made it the go-to OTA for budget and mid-range travelers across the Asia-Pacific. Its AgodaCash loyalty rewards and last-minute booking capabilities drive high repeat purchase rates. Agoda also powers the B2B Booking.com affiliate supply chain in APAC markets.\n\nAgoda holds approximately 20% market share in the Asia-Pacific OTA segment and has been a material contributor to Booking Holdings' room-night growth in the region. Booking Holdings reported 1.235 billion total room nights booked in FY2025, with Agoda driving a disproportionate share of Asia-Pacific volume. Agoda's annual revenue is estimated between $1B–$5B, consistent with APAC OTA market share benchmarks.
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