Agoda vs Airbnb

Side-by-side comparison of AI visibility scores, market position, and capabilities

Airbnb leads in AI visibility (93 vs 72)
Agoda logo

Agoda

LeaderTravel & Hospitality

OTA

Asia-Pacific OTA owned by Booking Holdings; 20% APAC market share; 200+ countries; 70%+ mobile booking rate in Southeast Asia; 38 languages; AgodaCash loyalty rewards drive repeat bookings.

AI VisibilityBeta
Overall Score
B72
Category Rank
#39 of 111
AI Consensus
76%
Trend
stable
Per Platform
ChatGPT
76
Perplexity
71
Gemini
77

About

Agoda is an online travel agency specializing in Asia-Pacific hotel and accommodation bookings, founded in 2005 in Bangkok, Thailand, and acquired by Booking Holdings (then Priceline Group) in 2007. Headquartered in Singapore, Agoda operates in over 200 countries and territories, offering hotel, vacation rental, flight, and activities bookings with multilingual support across 38 languages. The platform is particularly dominant in Southeast Asia, with mobile booking rates exceeding 70% in Thailand, Indonesia, and Vietnam.\n\nAgoda's pricing model—leveraging Booking Holdings' global inventory and combining it with exclusive member deals—has made it the go-to OTA for budget and mid-range travelers across the Asia-Pacific. Its AgodaCash loyalty rewards and last-minute booking capabilities drive high repeat purchase rates. Agoda also powers the B2B Booking.com affiliate supply chain in APAC markets.\n\nAgoda holds approximately 20% market share in the Asia-Pacific OTA segment and has been a material contributor to Booking Holdings' room-night growth in the region. Booking Holdings reported 1.235 billion total room nights booked in FY2025, with Agoda driving a disproportionate share of Asia-Pacific volume. Agoda's annual revenue is estimated between $1B–$5B, consistent with APAC OTA market share benchmarks.

Full profile
Airbnb logo

Airbnb

LeaderHospitality

Vacation Rentals

NASDAQ-listed (ABNB) global home-sharing marketplace at $11.1B revenue with 4M+ hosts in 220 countries; $2.6B net income competing with Booking.com and VRBO for leisure travel accommodation beyond hotels.

AI VisibilityBeta
Overall Score
A93
Category Rank
#1 of 111
AI Consensus
68%
Trend
stable
Per Platform
ChatGPT
87
Perplexity
87
Gemini
89

About

Airbnb is a San Francisco-based global travel marketplace — listed on NASDAQ (NASDAQ: ABNB) — connecting 4+ million hosts offering unique accommodations (homes, apartments, unusual stays like treehouses and castles) with 150+ million guests annually across 220+ countries and regions, generating $11.1 billion in revenue in fiscal year 2024 with $2.6 billion in net income. Founded in 2008 by Brian Chesky, Joe Gebbia, and Nathan Blecharczyk, Airbnb created the home-sharing category and pioneered trust infrastructure (ratings, identity verification, host guarantees) that enabled strangers to stay in each other's homes at scale, fundamentally disrupting the hotel industry for leisure travel.

Full profile

AI Visibility Head-to-Head

72
Overall Score
93
#39
Category Rank
#1
76
AI Consensus
68
stable
Trend
stable
76
ChatGPT
87
71
Perplexity
87
77
Gemini
89
73
Claude
95
67
Grok
99

Key Details

Category
OTA
Vacation Rentals
Tier
Leader
Leader
Entity Type
brand
company

Capabilities & Ecosystem

Capabilities

Only Agoda
OTA
Only Airbnb
Vacation Rentals

Integrations

Only Airbnb
Airbnb is classified as company.

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