Motive vs E2open
Side-by-side comparison of AI visibility scores, market position, and capabilities
San Francisco fleet management platform (formerly KeepTruckin) serving 120K+ customers with AI dashcams, ELD compliance, and GPS; $2.85B valuation competing with Samsara for commercial fleet telematics.
About
Motive (formerly KeepTruckin, rebranded 2022) is a San Francisco-based fleet management and physical operations platform providing AI-powered telematics — video dashcams, GPS tracking, electronic logging device (ELD) compliance, driver safety coaching, and fleet spend management — to trucking, construction, oil and gas, agriculture, and field service companies managing commercial vehicles. Founded in 2013 by CEO Shoaib Makani and backed with $400+ million raised including a $150 million Series E in 2021 at a $2.85 billion valuation from investors including CapitalG (Google) and Andreessen Horowitz, Motive serves 120,000+ customers managing 1 million+ physical assets.
Supply chain cloud platform with $650M revenue; acquisition-driven consolidation of BluJay, Logility, and INTTRA for end-to-end multi-tier supply chain visibility and execution.
About
E2open is a cloud-based supply chain management platform providing end-to-end supply chain visibility, planning, execution, and collaboration capabilities for global manufacturers, retailers, and logistics providers. Listed on NYSE after merging with CC Neuberger Principal Holdings III SPAC in 2021, E2open generated approximately $650 million in annual revenue (fiscal 2024) by acquiring multiple supply chain software companies — BluJay Solutions, Logility, INTTRA, and others — and integrating them into a unified supply chain cloud platform.
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