Braze vs ZoomInfo

Side-by-side comparison of AI visibility scores, market position, and capabilities

Braze leads in AI visibility (90 vs 82)
Braze logo

Braze

LeaderCustomer Engagement & Success

Mobile-First Engagement

Enterprise customer engagement platform with $500M ARR; real-time event-triggered messaging across push, email, and SMS with AI-powered personalization for 2,000+ brands.

AI VisibilityBeta
Overall Score
A90
Category Rank
#4 of 144
AI Consensus
79%
Trend
stable
Per Platform
ChatGPT
93
Perplexity
85
Gemini
92

About

Braze is an enterprise customer engagement platform enabling marketing, product, and growth teams to send personalized, real-time messages across email, push notifications, SMS, in-app messages, and more — all orchestrated from a single platform. Founded in 2011 as Appboy and headquartered in New York City, Braze went public on NASDAQ in November 2021 and has grown into one of the leading marketing technology companies, generating approximately $500 million in annual recurring revenue and serving 2,000+ enterprise customers.

Full profile
ZoomInfo logo

ZoomInfo

LeaderSales & Revenue Operations

Sales Intelligence/Data

NASDAQ: ZI B2B sales intelligence with 300M+ professional profiles and intent data at ~$1.1B revenue; Chorus.ai conversation intelligence competing with LinkedIn Sales Navigator and Apollo for GTM platform market share.

AI VisibilityBeta
Overall Score
A82
Category Rank
#19 of 144
AI Consensus
80%
Trend
stable
Per Platform
ChatGPT
87
Perplexity
86
Gemini
80

About

ZoomInfo Technologies Inc. is a Vancouver, Washington-based B2B go-to-market intelligence platform — listed on NASDAQ (NASDAQ: ZI) — providing sales teams, marketing departments, and recruiters with one of the largest databases of business contact data (300+ million professional profiles, 100+ million company records), intent data (signals indicating which companies are researching products in your category), and integrated engagement tools (email sequencing, dialer, conversation intelligence via Chorus.ai) that enable B2B revenue teams to identify, prioritize, and engage prospects at scale. Founded in 2007 as DiscoverOrg, ZoomInfo generated approximately $1.1 billion in revenue in fiscal year 2024 (declining from the 2022 peak as the B2B SaaS market normalized) while maintaining its position as the most comprehensive B2B data platform for enterprise sales and marketing teams.

Full profile

AI Visibility Head-to-Head

90
Overall Score
82
#4
Category Rank
#19
79
AI Consensus
80
stable
Trend
stable
93
ChatGPT
87
85
Perplexity
86
92
Gemini
80
93
Claude
82
89
Grok
80

Key Details

Category
Mobile-First Engagement
Sales Intelligence/Data
Tier
Leader
Leader
Entity Type
company
company

Capabilities & Ecosystem

Capabilities

Only Braze
Mobile-First Engagement
Only ZoomInfo
Sales Intelligence/Data

Integrations

Both integrate with
Braze is classified as company. ZoomInfo is classified as company.

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