Basis vs Xero

Side-by-side comparison of AI visibility scores, market position, and capabilities

Xero leads in AI visibility (84 vs 52)
Basis logo

Basis

ChallengerFintech

Accounting AI

Raised $100M led by Accel and GV at $1.15B unicorn valuation (Feb 2026). Used by ~30% of top 25 accounting firms. AI agents automate full accounting workflow.

AI VisibilityBeta
Overall Score
C52
Category Rank
#398 of 682
AI Consensus
74%
Trend
stable
Per Platform
ChatGPT
48
Perplexity
48
Gemini
46

About

Basis is an AI accounting automation platform that achieved unicorn status in February 2026 with a $100 million fundraise led by Accel and GV (Google Ventures) at a $1.15 billion valuation. The company's AI agents automate the full accounting workflow — from transaction classification and bookkeeping through reconciliation, audit prep, and financial reporting — targeting the core business of accounting firms and corporate finance teams.

Full profile
Xero logo

Xero

LeaderFinance

SMB Accounting

NZX/ASX listed (XRO) cloud accounting at NZ$2.1B revenue (+23% FY2025) with 44.3 Rule of 40; dominant in NZ/Australia/UK competing with Intuit QuickBooks for small business accounting and bookkeeping platform.

AI VisibilityBeta
Overall Score
A84
Category Rank
#11 of 682
AI Consensus
75%
Trend
up
Per Platform
ChatGPT
84
Perplexity
79
Gemini
85

About

Xero Limited is a Wellington, New Zealand-based cloud accounting software company — listed on the New Zealand Stock Exchange and Australian Securities Exchange (NZX/ASX: XRO) — providing small businesses, accountants, and bookkeepers in New Zealand, Australia, UK, US, and global markets with cloud-based invoicing, bank reconciliation, payroll, expense tracking, financial reporting, and business analytics, generating NZ$2.1 billion (US$1.23 billion) in revenue for fiscal year 2025 (ended March 31, 2025, +23% year-over-year) with NZ$640.6 million in adjusted EBITDA and NZ$506.7 million in free cash flow (48% growth, 24.1% FCF margin), achieving a Rule of 40 score of 44.3 — well above the threshold that characterizes strong SaaS businesses. Founded in 2006 by Rod Drury, Xero serves 4+ million subscribers globally.

Full profile

AI Visibility Head-to-Head

52
Overall Score
84
#398
Category Rank
#11
74
AI Consensus
75
stable
Trend
up
48
ChatGPT
84
48
Perplexity
79
46
Gemini
85
54
Claude
90
56
Grok
87

Key Details

Category
Accounting AI
SMB Accounting
Tier
Challenger
Leader
Entity Type
brand
company

Capabilities & Ecosystem

Capabilities

Only Basis
Accounting AI
Only Xero
SMB Accounting
Xero is classified as company.

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