AVG vs Auth0
Side-by-side comparison of AI visibility scores, market position, and capabilities
Gen Digital (NASDAQ: GEN) consumer cybersecurity brand with free antivirus for hundreds of millions of users; Avast acquisition combined with Norton forming Gen Digital competing with Microsoft Defender and Bitdefender.
About
AVG Technologies is a consumer and small business cybersecurity brand owned by Gen Digital (NASDAQ: GEN) — formerly Avast, which merged with NortonLifeLock in 2022 to form Gen Digital — providing antivirus, internet security, VPN, and device performance optimization software for Windows, Mac, Android, and iOS. Gen Digital generated $3.8 billion in annual revenue in fiscal year 2024 across its consumer security brand portfolio (Norton, Avast, AVG, LifeLock, CCleaner), with AVG serving hundreds of millions of users globally as the free antivirus tier that drives Gen Digital's freemium conversion funnel.
Developer identity platform acquired by Okta for $6.5B; Customer Identity Cloud handles authentication, SSO, and MFA for millions of applications worldwide.
About
Auth0 (now Okta Customer Identity Cloud) is a developer-friendly identity platform providing authentication, authorization, and user management as a service for applications, allowing product teams to add login, SSO, social auth, MFA, and machine-to-machine authentication without building identity infrastructure from scratch. Founded in 2013 by Eugenio Pace and Matias Woloski in Buenos Aires, Argentina, Auth0 grew to become the leading identity developer platform and was acquired by Okta for $6.5 billion in 2021.
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