Brand Intelligence Graph
Company Overview
About Stats Perform
Stats Perform is a global sports data and artificial intelligence company headquartered in Chicago with offices across Europe and Asia-Pacific that collects, processes, and distributes official sports statistics and real-time event data for media rights holders, sports betting operators, professional teams, and digital product developers worldwide. The company traces its roots to Opta — the sports data company that pioneered granular event-level data collection for football and other sports beginning in the 1990s — and was formed through the merger of STATS LLC and Perform Group's data businesses in 2019, combining deep data collection infrastructure with AI content and media production capabilities. Stats Perform operates as a primary official data provider for a wide range of leagues and competitions, giving its data commercial distribution rights that downstream clients depend on for product legitimacy.
Business Model & Competitive Advantage
The company's AI and content automation capabilities distinguish it from pure data vendors: Stats Perform's Opta AI platform applies machine learning to historical and real-time data to generate predictive probabilities, expected goals, player performance ratings, and outcome predictions that media companies embed in broadcast coverage, apps, and editorial products. The natural language generation component automatically produces written match summaries, player performance reports, and pre-match preview content in multiple languages at scale, allowing digital sports publishers to generate coverage of thousands of matches per day without proportional editorial headcount. This automation capability has become critical for sports media businesses managing growing content volume across expanding sport coverage without the ability to hire correspondents for every competition.
Competitive Landscape 2025–2026
Stats Perform serves a client base that includes major broadcasters, global sports betting operators, fantasy sports platforms, and professional clubs across football, American football, baseball, basketball, cricket, tennis, and more than a dozen additional sports. The company competes with Sportradar, Genius Sports, and IMG Arena in the sports data distribution and betting data markets, differentiating through the Opta brand's decades-long reputation for granular collection quality and its AI-powered content automation capabilities that go beyond raw data provision into editorial product creation.
Key Differentiators
Market Leader
Stats Perform is recognized as a market leader in the Sports Tech sector, demonstrating strong industry presence and customer trust.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
Similar Brands
Catapult Sports
Catapult Sports is a performance analytics company headquartered in Melbourne, Australia with significant operations in Chicago that develops GPS and inertial wearable devices for athlete monitoring,
Evolution Gaming
Evolution is a Swedish B2B iGaming company founded in 2006 and listed on Nasdaq Stockholm, providing live dealer casino games and RNG content to online casino operators worldwide. The company develops
OpenBet
OpenBet is one of the world's largest sports betting technology providers, with its software powering some of the highest-volume sportsbooks globally, including William Hill, Ladbrokes Coral, and Sky
PlayStation (Sony)
PlayStation is the gaming brand of Sony Group Corporation (TYO: 6758 / NYSE: SONY) — the global consumer electronics and entertainment conglomerate generating ¥13+ trillion ($88B+) in annual revenue —
EA Sports
EA Sports is the sports games division of Electronic Arts (NASDAQ: EA) — producing the world's most-played sports video game franchises including EA Sports FC (formerly FIFA, after the FIFA license di
DraftKings
DraftKings is a Boston-based digital sports entertainment and gaming company founded in 2012 by Jason Robins, Matthew Kalish, and Paul Liberman. Originally a daily fantasy sports platform, DraftKings
Compare Stats Perform with Competitors
Side-by-side AI visibility scores, platform breakdown, and market position.
Claim This Profile
Are you from Stats Perform? Claim your profile to see full AI mention excerpts, get weekly visibility change alerts, and optimize how AI systems describe your brand.
Claim Stats Perform Profile →Track AI Visibility in Real Time
Monitor how ChatGPT, Gemini, Perplexity, and Claude mention Stats Perform vs competitors. Get alerts when AI recommendations shift.
Start Free Tracking →