Company Overview
About Attio
Attio is an AI-native CRM founded in 2019 by Nicolas Sharp (CEO) and Alexander Christie (CTO) in London. Out of stealth 2022, launched 2023. Raised $116M including $52M Series B (August 2025) led by GV with Redpoint, Balderton, Point Nine, 01A. On track to 4x ARR.
Business Model & Competitive Advantage
Hyper-flexible object-based data model with custom objects beyond standard People/Companies/Deals. Lists as primary UX. Real-time data enrichment, shared timelines, native integrations. AI: Ask Attio (conversational), AI Attributes (scoring), AI Workflows (multi-step automation), Call Intelligence, MCP support.
Competitive Landscape 2025–2026
5,000+ customers across high-growth startups to mid-market. Distributed team across UK, Europe, North America. Competes with Salesforce and HubSpot by offering flexibility and deep AI integration.
Open Positions
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Key Differentiators
Strong Challenger
Attio is an established challenger with significant market presence and competitive offerings in Sales & Revenue Operations.
Growth Stage
Attio has achieved $116M in revenue, demonstrating strong product-market fit.
Frequently Asked Questions
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