Company Overview
About AcuityMD
AcuityMD is a Boston-based software company founded in 2018 that builds AI-powered commercial intelligence tools specifically for the medical technology (MedTech) industry. The platform provides medical device sales teams with a unified view of market data, physician and facility targeting, claims analytics, and CRM-integrated workflows — enabling them to identify the highest-value opportunities, forecast sales performance, and prioritize outreach with AI-generated next-best actions. AcuityMD draws on a dataset encompassing more than 330 million patients from an all-payor claims dataset built in partnership with CMS and major claims aggregators.
Business Model & Competitive Advantage
The company has raised $163 million in total funding across four rounds, including a $7 million seed (2021), $31 million Series A (2022), $45 million Series B, and $80 million Series C. AcuityMD is trusted by nearly 500 MedTech companies, including eight of the top 10 medical device manufacturers by revenue. In October 2025, AcuityMD launched a major AI expansion adding forecasted sales performance insights, risk monitoring, generative next-best actions for reps, and an AI voice assistant for field data capture. In February 2026, the company launched a native integration on Salesforce AppExchange, directly embedding AcuityMD's MedTech intelligence into the world's leading CRM.
Competitive Landscape 2025–2026
AcuityMD was named to Forbes' 2025 "Next Billion-Dollar Startups" list, reflecting its trajectory as a category-defining platform in MedTech commercial operations. It competes in the broader sales intelligence space but is uniquely focused on the MedTech industry's specific regulatory, claims data, and go-to-market requirements — a vertical software approach that creates deep switching costs and strong net revenue retention.
Key Differentiators
Strong Challenger
AcuityMD is an established challenger with significant market presence and competitive offerings in Healthcare.
Frequently Asked Questions
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