TrustArc vs AuditBoard

Side-by-side comparison of AI visibility scores, market position, and capabilities

AuditBoard leads in AI visibility (90 vs 49)
TrustArc logo

TrustArc

ChallengerRegTech

Privacy Compliance

Privacy compliance management platform and certification body, San Francisco CA, raised $70M+. Helps organizations automate GDPR, CCPA, and global privacy programs.

AI VisibilityBeta
Overall Score
C49
Category Rank
#1 of 1
AI Consensus
67%
Trend
up
Per Platform
ChatGPT
42
Perplexity
44
Gemini
53

About

TrustArc is a San Francisco, California-based privacy compliance company founded in 1997 (originally as TRUSTe) that provides both a SaaS privacy management platform and privacy certification and assessment services. The company has raised over $70 million and serves thousands of organizations globally, offering a combination of technology and consulting that helps businesses build and operate comprehensive privacy compliance programs under GDPR, CCPA/CPRA, and other global privacy frameworks.\n\nTrustArc's privacy management platform covers data mapping and inventory, consent management, cookie compliance, privacy impact assessments, and DSAR (data subject access request) automation. The platform integrates with commonly used business applications to automate the discovery and cataloguing of personal data across an organization's technology stack. TrustArc also offers its well-recognized privacy seal and certification program, which organizations use to demonstrate to consumers and business partners that their privacy practices have been independently assessed.\n\nThe company differentiates from pure-play SaaS competitors like OneTrust and BigID through its combination of technology and services, offering access to privacy experts and a managed assessment model in addition to software. TrustArc has been particularly active in the cookie consent and website compliance space, offering consent management platform (CMP) capabilities that help organizations comply with ePrivacy Directive requirements across global web properties. The company has expanded its platform to cover AI and vendor risk privacy assessments as privacy obligations evolve.

Full profile
AuditBoard logo

AuditBoard

LeaderCompliance & GRC

Audit Management

$300M+ ARR Oct 2025 (from $200M Feb 2024); 2,000+ enterprises including 50% Fortune 500; $3B acquisition by Hg May 2024; Gartner Leader 2025 Magic Quadrant for GRC Tools

AI VisibilityBeta
Overall Score
A90
Category Rank
#1 of 1
AI Consensus
67%
Trend
down
Per Platform
ChatGPT
94
Perplexity
84
Gemini
86

About

AuditBoard is a cloud-based audit, risk, and compliance management platform founded in 2014 in Los Angeles by Scott Arnold and Bidhan Roy. The company was built on the insight that enterprise audit and compliance teams were stuck managing complex programs in spreadsheets and email, creating inefficiency and risk. AuditBoard's core technology centralizes internal audit, SOX compliance, enterprise risk, and ESG reporting into a unified platform with workflow automation, real-time dashboards, and cross-functional collaboration tools.\n\nThe platform serves over 2,000 enterprises, including more than half of the Fortune 500, making it the market's most widely adopted audit management solution. AuditBoard's product suite covers internal audit management, SOX compliance, operational risk management, vendor risk, and ESG reporting — addressing the full governance, risk, and compliance lifecycle in one integrated environment. Gartner named AuditBoard a Leader in its 2025 Magic Quadrant for Audit Management, reflecting its consistent product execution and customer satisfaction.\n\nAuditBoard crossed $300M in ARR in October 2025, a milestone that cemented its position as one of the largest GRC software companies in the world. In May 2024 the company was acquired by British private equity firm Hg for $3B, providing capital and operational expertise to accelerate its global expansion. As regulatory demands intensify and boards increase scrutiny of risk functions, AuditBoard's comprehensive platform and Fortune 500 penetration give it a commanding position in the fast-growing GRC software market.

Full profile

AI Visibility Head-to-Head

49
Overall Score
90
#1
Category Rank
#1
67
AI Consensus
67
up
Trend
down
42
ChatGPT
94
44
Perplexity
84
53
Gemini
86
42
Claude
89
52
Grok
97

Key Details

Category
Privacy Compliance
Audit Management
Tier
Challenger
Leader
Entity Type
brand
brand

Capabilities & Ecosystem

Capabilities

Only TrustArc
Privacy Compliance
Only AuditBoard
Audit Management

Integrations

Both integrate with
Only AuditBoard

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.