StubHub vs DraftKings
Side-by-side comparison of AI visibility scores, market position, and capabilities
StubHub is the world's largest secondary ticket marketplace, operating in 40+ countries with over 10M event listings; acquired by Viagogo for $4.05B in 2021; backed by GS Capital Partners;
About
StubHub is the world's leading secondary ticket marketplace, enabling buyers and sellers to transact tickets for live sports, concerts, theater, and other events globally. Founded in 2000 by Eric Baker and Jeff Fluhr in San Francisco, StubHub pioneered the online secondary ticket market and was acquired by eBay in 2007 for $310M, then sold to Viagogo — the Switzerland-based international ticket exchange founded by the same Eric Baker — for $4.05B in February 2021. The combined entity creates the world's largest ticket marketplace by volume, with StubHub operating as the US-facing brand and Viagogo serving international markets.
US #2 sports betting operator with 35.3% market share; Q3 2025 revenue $1.14B; ESPN's exclusive sports-betting partner since Nov 2025; listing on Nasdaq; differentiated through same-game parlays, DraftKings Network media, and Dynasty Rewards loyalty.
About
DraftKings is a Boston-based digital sports entertainment and gaming company founded in 2012 by Jason Robins, Matthew Kalish, and Paul Liberman. Originally a daily fantasy sports platform, DraftKings pivoted following the 2018 Supreme Court PASPA ruling to become a full-service sportsbook and online casino operator. The company went public via SPAC merger in 2020 and now operates in 25+ states with online sports betting and in 7+ states with online casino products, under the DraftKings Sportsbook and DraftKings Casino brands.\n\nDraftKings has built product differentiation through its same-game parlay features, in-play betting markets, and the DraftKings Marketplace (an NFT-adjacent digital collectibles platform). Its loyalty program, Dynasty Rewards, and the DraftKings Network media content strategy help drive organic player acquisition. The company's ESPN partnership—announced as an exclusive sports-betting integration in November 2025—gives it access to ESPN's 75 million monthly unique visitors across linear TV and digital.\n\nDraftKings reported Q3 2025 revenue of $1.144B, with full-year 2025 revenue on track for approximately $4.5B+. The company holds approximately 35.3% of the U.S. sports betting market by gross gaming revenue, second only to FanDuel's 39.6%. DraftKings continues to invest in customer acquisition while targeting EBITDA profitability at scale.
Key Details
Capabilities & Ecosystem
Capabilities
Integrations
Also Compare
Track AI Visibility in Real Time
Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.