Outplay vs Xactly
Side-by-side comparison of AI visibility scores, market position, and capabilities
Affordable all-in-one sales engagement platform for SMB teams. Multichannel sequences across email, phone, LinkedIn, SMS, and WhatsApp. Acquired by JungleWorks in March 2025.
About
Outplay is an all-in-one sales engagement platform founded in 2019 and designed primarily for SMB and mid-market sales teams that need multichannel outreach automation at a lower price point than enterprise incumbents like Outreach and Salesloft. In March 2025, Outplay was acquired by JungleWorks, a SaaS platform company, providing additional resources for product development and global expansion.\n\nOutplay bundles email automation, a built-in power dialer, LinkedIn automation, SMS, WhatsApp, and web chat into a single sequence builder—allowing SDRs to create cadences that move prospects across channels automatically within one workflow. Pricing at $79–$139 per user per month undercuts Outreach and Salesloft by 40–60%, making it a compelling choice for growth-stage companies that need multichannel functionality without enterprise pricing. The platform provides 360-degree performance reporting covering sequence effectiveness, individual KPIs, pipeline metrics, and optimal outreach timing.\n\nOutplay is particularly popular with teams in the 5–50 rep range that want to automate prospecting sequences across multiple channels from a single platform. The tool integrates with Salesforce, HubSpot, Pipedrive, and Zoho CRM. While it excels at engaging existing contact lists, it lacks deep native prospecting or revenue attribution analytics—teams typically pair it with a data provider like Apollo.io or ZoomInfo for list building.
Enterprise incentive compensation and sales performance platform with a proprietary multi-decade benchmark dataset. Covers Incent, Manage, Plan, and Forecast for global sales organizations.
About
Xactly is an enterprise sales performance management (SPM) software company founded in 2005 and headquartered in Denver, Colorado. The company offers a comprehensive suite covering incentive compensation management (Incent), territory and quota management (Manage), sales planning (Plan), and revenue forecasting (Forecast)—serving large sales organizations that need to automate complex commission calculations, manage compensation plans, and align sales territories with business goals.\n\nXactly's most distinctive asset is its proprietary benchmarking dataset built from decades of commission and performance data across thousands of companies, allowing customers to compare comp plans and rep performance against industry peers. This data moat provides Xactly with a defensible competitive position in the enterprise segment. The platform supports complex commission structures including multi-tier accelerators, splits, draws, recoveries, and channel partner compensation—calculations that are error-prone when managed in spreadsheets.\n\nXactly serves mid-market and enterprise customers across technology, financial services, manufacturing, and life sciences, with deep integrations into Salesforce, Workday, SAP, and Oracle HCM. The company was taken private by Vista Equity Partners in 2017 and has continued expanding its AI and predictive analytics capabilities for sales planning and quota attainment forecasting. Xactly competes with Varicent, CaptivateIQ, Anaplan, and SAP Commissions in the incentive compensation management market.
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