Modash vs Skai
Side-by-side comparison of AI visibility scores, market position, and capabilities
Tallinn influencer discovery platform; raised $12M+ and indexes 250M+ creator profiles on Instagram, TikTok, and YouTube with demographic and engagement-rate filtering for brand marketers.
About
Modash is an influencer discovery and analytics platform headquartered in Tallinn, Estonia, that enables brands and marketing teams to find, vet, and track creator partnerships at scale. The company raised over $12 million in venture funding and has built one of the largest influencer databases available, indexing more than 250 million creator profiles across Instagram, TikTok, and YouTube.\n\nThe platform's search and filtering capabilities allow marketers to identify creators by niche, audience demographics, engagement rate, follower count, location, and contact availability. Unlike many influencer platforms, Modash provides audience authenticity data to help brands identify creators with genuine, engaged followings rather than inflated metrics driven by bots or purchased followers.\n\nModash also offers influencer monitoring and reporting tools that track campaign performance, branded content reach, and earned media value after partnerships go live. Its focus on data accuracy and transparency has made it a preferred tool for in-house marketing teams and digital agencies that manage influencer programs at scale without relying on managed services.
Skai (formerly Kenshoo) is an omnichannel advertising intelligence platform for paid search, social, and retail media management and optimization for agencies and brands.
About
Skai, formerly known as Kenshoo, is a Tel Aviv and San Francisco-based advertising technology company that rebranded in 2021 to signal its transformation from a paid search and paid social management platform into an omnichannel advertising intelligence platform spanning search, social, app, and retail media — managing advertising campaigns across Google, Meta, Amazon, Apple Search Ads, Walmart, Instacart, TikTok, and Snap under a unified budget management, optimization, and reporting infrastructure. Founded in 2006, the company has served major global brands and media agencies for nearly two decades, building enterprise-grade campaign management capabilities, sophisticated budget allocation algorithms, and data infrastructure that handles the advertising scale of Fortune 500 consumer goods, financial services, and retail companies.
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