McKinsey & Company vs Hoppscotch

Side-by-side comparison of AI visibility scores, market position, and capabilities

McKinsey & Company leads in AI visibility (77 vs 26)
McKinsey & Company logo

McKinsey & Company

LeaderProfessional Services

General

New York global management consulting (founded 1926, private) at ~$16B 2024 revenue; 40% AI-related projects, QuantumBlack AI (350+ scientists), "State of AI 2025" thought leadership competing with BCG and Deloitte for C-suite AI strategy.

AI VisibilityBeta
Overall Score
B77
Category Rank
#68 of 1158
AI Consensus
69%
Trend
down
Per Platform
ChatGPT
82
Perplexity
83
Gemini
73

About

McKinsey & Company is a New York City-based global management consulting firm — privately held as a partnership — providing strategy, operations, technology, and organization consulting to CEOs and C-suites of the world's largest corporations, governments, and institutions through approximately 40,000 professionals across 130+ offices in 70+ countries and approximately $16 billion in estimated revenue in 2024. Founded in Chicago in 1926 by James O. McKinsey, a University of Chicago accounting professor, the firm's modern identity was shaped by Marvin Bower (who joined in 1933 and led the firm from 1950-1967, establishing the partnership model, professional ethics standards, and global expansion that define McKinsey today). Global Managing Partner Bob Sternfels (reelected to a second and final three-year term in February 2024) oversees the firm through a challenging period that includes reputation headwinds from its opioid consulting work and global scrutiny of consulting industry practices. McKinsey's service capabilities span traditional strategy consulting through McKinsey Digital (digital transformation, analytics), QuantumBlack (AI and machine learning, acquired 2015), and McKinsey Technology (CTO/CIO advisory, technology strategy) — with over 7,000 employees in digital and technology roles and approximately 40% of 2024 projects estimated to be AI-related. McKinsey's "State of AI in 2025" report found that organizations now mitigate an average of four AI-related risks (versus two in 2022) and that AI high performers (6% of survey respondents) attribute 5%+ EBIT improvement to AI, with AI agents increasingly deployed as virtual coworkers rather than passive research assistants.

Full profile
Hoppscotch logo

Hoppscotch

EmergingDeveloper Tools

General

Open-source browser-based API testing platform with 500K+ developers; $3M seed from OSS Capital competing with Postman as a lightweight, self-hostable alternative for REST and GraphQL testing.

AI VisibilityBeta
Overall Score
D26
Category Rank
#231 of 1158
AI Consensus
81%
Trend
up
Per Platform
ChatGPT
21
Perplexity
19
Gemini
18

About

Hoppscotch is an open-source API development and testing platform — providing a web-based, lightweight alternative to Postman and Insomnia for building, testing, and documenting REST, GraphQL, WebSocket, and gRPC APIs. Founded in 2019 by Liyas Thomas and Andrew Bastin in Kochi, India, Hoppscotch has grown to 500,000+ developers globally using the platform, raised $3 million in seed funding led by OSS Capital with participation from Automattic (WordPress.com parent), and offers a free open-source version alongside Hoppscotch Pro cloud with team collaboration and private workspaces.

Full profile

AI Visibility Head-to-Head

77
Overall Score
26
#68
Category Rank
#231
69
AI Consensus
81
down
Trend
up
82
ChatGPT
21
83
Perplexity
19
73
Gemini
18
80
Claude
22
87
Grok
26

Key Details

Category
General
General
Tier
Leader
Emerging
Entity Type
brand
brand

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