Hubilo vs NetSuite
Side-by-side comparison of AI visibility scores, market position, and capabilities
$154M funding (Alkeon/Lightspeed/Balderton); $97M revenue 2024; acquired by Brandlive 2024; returned $75M to investors; 400+ clients; UN/Roche/AWS customers; virtual events leader
About
Hubilo is a hybrid event platform founded in 2015 and headquartered in San Francisco, California, built to help enterprises and event professionals create engaging, data-rich virtual and hybrid event experiences. The company was originally founded as an in-person event management tool before pivoting to virtual and hybrid events in 2020 — a transformation that positioned it directly in the market created by the pandemic-driven shift to remote gatherings. Hubilo's mission is to deliver events that drive measurable business outcomes: pipeline, engagement, and audience intelligence rather than just attendance.\n\nHubilo's platform provides end-to-end event infrastructure including customizable virtual venues, live streaming, breakout sessions, networking rooms, sponsor exhibits, gamification, and integrated analytics. The product is designed to serve large-scale enterprise events such as customer conferences, partner summits, and virtual trade shows where brand experience, sponsor ROI, and attendee engagement data are critical deliverables. Hubilo's customer base includes over 400 organizations including the United Nations, Roche, and AWS. In 2024, Hubilo was acquired by Brandlive, a live video commerce and events company, adding live selling and interactive commerce capabilities to its event stack.\n\nHubilo raised $154 million in total funding from investors including Alkeon Capital, Lightspeed Venture Partners, and Balderton Capital, and reported approximately $97 million in revenue for 2024. The company operates in a competitive hybrid event platform market alongside Cvent, Hopin, and RingCentral Events, differentiating through its analytics depth, enterprise event design flexibility, and post-acquisition commerce integration with Brandlive. Its institutional backing, revenue scale, and marquee customer base position it as a credible enterprise-tier event platform.
Oracle Corporation's cloud ERP for SMBs (40,000+ customers, 219 countries); NetSuite Next's Ask Oracle natural language AI assistant (SuiteWorld 2025), single-platform financial/CRM/inventory competing with SAP Business One.
About
NetSuite is a San Mateo, California and Austin, Texas-based cloud enterprise resource planning (ERP) platform and business unit of Oracle Corporation (NYSE: ORCL) — serving over 40,000 customers in 219 countries and territories with cloud-native financial management, CRM, inventory, supply chain, human capital management, and e-commerce applications designed for small-to-midsize businesses and rapidly growing enterprises that need unified business management software from a single cloud platform. NetSuite was founded in 1998 as NetLedger (one of the world's first cloud-based ERP systems) and acquired by Oracle in 2016 for $9.3 billion. Oracle's platform integration — connecting NetSuite to Oracle Cloud Infrastructure (OCI), Oracle Analytics Cloud, and Oracle's AI layer — enables NetSuite to leverage hyperscale compute, data warehousing, and generative AI capabilities that independent ERP vendors cannot build at equivalent cost. At SuiteWorld 2025, NetSuite unveiled NetSuite Next, featuring Ask Oracle — a natural language AI assistant enabling business users to search records, navigate workflows, analyze financial data, and trigger business actions across the entire NetSuite dataset through conversational queries rather than menu navigation — advancing toward autonomous AI-driven business management. The Oracle leadership transition (co-CEOs Clay Magouyrk and Mike Sicilia replacing Safra Catz) underscores Oracle's commitment to accelerating cloud product innovation across NetSuite, Oracle Cloud ERP (Fusion), and Oracle's SaaS portfolio.
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