Hubilo vs Atlassian
Side-by-side comparison of AI visibility scores, market position, and capabilities
$154M funding (Alkeon/Lightspeed/Balderton); $97M revenue 2024; acquired by Brandlive 2024; returned $75M to investors; 400+ clients; UN/Roche/AWS customers; virtual events leader
About
Hubilo is a hybrid event platform founded in 2015 and headquartered in San Francisco, California, built to help enterprises and event professionals create engaging, data-rich virtual and hybrid event experiences. The company was originally founded as an in-person event management tool before pivoting to virtual and hybrid events in 2020 — a transformation that positioned it directly in the market created by the pandemic-driven shift to remote gatherings. Hubilo's mission is to deliver events that drive measurable business outcomes: pipeline, engagement, and audience intelligence rather than just attendance.\n\nHubilo's platform provides end-to-end event infrastructure including customizable virtual venues, live streaming, breakout sessions, networking rooms, sponsor exhibits, gamification, and integrated analytics. The product is designed to serve large-scale enterprise events such as customer conferences, partner summits, and virtual trade shows where brand experience, sponsor ROI, and attendee engagement data are critical deliverables. Hubilo's customer base includes over 400 organizations including the United Nations, Roche, and AWS. In 2024, Hubilo was acquired by Brandlive, a live video commerce and events company, adding live selling and interactive commerce capabilities to its event stack.\n\nHubilo raised $154 million in total funding from investors including Alkeon Capital, Lightspeed Venture Partners, and Balderton Capital, and reported approximately $97 million in revenue for 2024. The company operates in a competitive hybrid event platform market alongside Cvent, Hopin, and RingCentral Events, differentiating through its analytics depth, enterprise event design flexibility, and post-acquisition commerce integration with Brandlive. Its institutional backing, revenue scale, and marquee customer base position it as a credible enterprise-tier event platform.
NASDAQ: TEAM enterprise collaboration platform at $5.215B FY2025 revenue with 300K+ customers; Jira, Confluence, and Atlassian Intelligence AI competing with Microsoft and ServiceNow for developer and enterprise team workflows.
About
Atlassian Corporation is a Sydney, Australia-founded, San Francisco-headquartered enterprise collaboration software company — listed on NASDAQ (NASDAQ: TEAM) — providing software development teams and enterprises globally with Jira (agile project tracking and issue management), Confluence (team documentation and knowledge base), Jira Service Management (IT service management), Bitbucket (code collaboration and CI/CD), Trello (visual kanban boards), and Atlassian Intelligence (AI features across the platform), generating $5.215 billion in revenue in fiscal year 2025 (+19.66% year-over-year) with 300,000+ customers including 45,842 cloud customers with over $10,000 in annual cloud ARR. Founded in 2002 by Mike Cannon-Brookes and Scott Farquhar with no outside venture funding and $10,000 on a credit card, Atlassian pioneered the developer-centric, low-touch SaaS sales model that many B2B companies have since replicated.
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