Hilton Worldwide vs CarMax

Side-by-side comparison of AI visibility scores, market position, and capabilities

AI visibility is closely matched (78 vs 80)
Hilton Worldwide logo

Hilton Worldwide

LeaderConsumer Retail

Enterprise

Global hotel company with 7,700+ properties, 1.2M rooms, 22 brands; $11.2B FY2024 revenue; 180M+ Hilton Honors members; 100% asset-light; 490,000-room development pipeline.

AI VisibilityBeta
Overall Score
B78
Category Rank
#44 of 347
AI Consensus
83%
Trend
stable
Per Platform
ChatGPT
79
Perplexity
76
Gemini
77

About

Hilton Worldwide Holdings is one of the world's largest and most recognized hotel companies, founded in 1919 by Conrad Hilton in Cisco, Texas and now headquartered in McLean, Virginia, trading on NYSE (HLT). The company manages approximately 7,700 properties with 1.2 million rooms across 22 brands in 126 countries, ranging from the ultra-luxury Waldorf Astoria Collection to extended-stay Home2 Suites by Hilton, all operating under Hilton's 100% asset-light franchise and management model. For FY2024, Hilton generated approximately $11.2 billion in revenues under CEO Christopher Nassetta, with Hilton Honors loyalty membership exceeding 180 million members—the world's largest hotel loyalty program—driving direct booking rates above 70% and reducing dependency on third-party online travel agencies.

Full profile
CarMax logo

CarMax

LeaderConsumer Retail

Enterprise

Richmond VA largest US used car retailer (NYSE: KMX) at $26.37B FY2025 revenue; CEO Nash stepping down Dec 2025 with Q3 FY2026 comp sales -8-12% and Edmunds integration competing with Carvana for used vehicle omnichannel retail.

AI VisibilityBeta
Overall Score
A80
Category Rank
#22 of 347
AI Consensus
89%
Trend
stable
Per Platform
ChatGPT
78
Perplexity
81
Gemini
79

About

CarMax, Inc. is a Richmond, Virginia-based used car retailer — publicly traded on the New York Stock Exchange (NYSE: KMX) as an S&P 500 component — operating as the largest used vehicle retailer in the United States with 250 stores across 109 television markets, 30,000+ associates, and fiscal year 2025 revenue of $26.37 billion (fiscal year ended February 28, 2025). Founded in 1993 as a Circuit City subsidiary in Richmond, CarMax pioneered no-haggle pricing and quality inspections in the used car market, introducing a consumer-friendly alternative to high-pressure dealership tactics. CarMax acquired Edmunds (consumer automotive research) for $404 million in 2021, enhancing digital capabilities and cross-platform vehicle discovery. In late 2025, CarMax announced significant leadership changes: CEO Bill Nash stepped down effective December 1, 2025 after nearly nine years, with Board member David McCreight named Interim President and CEO and former CEO Tom Folliard appointed Interim Executive Chair. The leadership transition came alongside a preliminary Q3 FY2026 outlook showing comparable store used unit sales declining 8-12% amid a soft used car market.

Full profile

AI Visibility Head-to-Head

78
Overall Score
80
#44
Category Rank
#22
83
AI Consensus
89
stable
Trend
stable
79
ChatGPT
78
76
Perplexity
81
77
Gemini
79
72
Claude
77
74
Grok
81

Key Details

Category
Enterprise
Enterprise
Tier
Leader
Leader
Entity Type
company
company

Capabilities & Ecosystem

Integrations

Both integrate with
Hilton Worldwide is classified as company. CarMax is classified as company.

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