Fleetio vs Motive
Side-by-side comparison of AI visibility scores, market position, and capabilities
Cloud fleet maintenance platform for vehicle tracking, preventive maintenance, and fuel management; Birmingham-based serving 100+ countries competing with Samsara and Motive for fleet lifecycle management.
About
Fleetio is a Birmingham, Alabama-based cloud-based fleet management platform that helps organizations track vehicles, manage maintenance, monitor fuel costs, and optimize fleet operations — serving fleet managers at trucking companies, utilities, municipalities, construction firms, and any organization operating a vehicle fleet that needs to reduce maintenance costs and improve asset uptime. Founded in 2012 and backed by Cultivation Capital with significant growth funding, Fleetio serves thousands of organizations from small businesses (10 vehicles) to enterprise fleets (10,000+ assets) in 100+ countries.
San Francisco fleet management platform (formerly KeepTruckin) serving 120K+ customers with AI dashcams, ELD compliance, and GPS; $2.85B valuation competing with Samsara for commercial fleet telematics.
About
Motive (formerly KeepTruckin, rebranded 2022) is a San Francisco-based fleet management and physical operations platform providing AI-powered telematics — video dashcams, GPS tracking, electronic logging device (ELD) compliance, driver safety coaching, and fleet spend management — to trucking, construction, oil and gas, agriculture, and field service companies managing commercial vehicles. Founded in 2013 by CEO Shoaib Makani and backed with $400+ million raised including a $150 million Series E in 2021 at a $2.85 billion valuation from investors including CapitalG (Google) and Andreessen Horowitz, Motive serves 120,000+ customers managing 1 million+ physical assets.
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