Figma vs Miro

Side-by-side comparison of AI visibility scores, market position, and capabilities

AI visibility is closely matched (93 vs 90)
Figma logo

Figma

LeaderDesign & Creative Tools

Design & Collaboration

Dominant browser-based collaborative UI design platform at ~$600M ARR and $12.5B valuation; Adobe's $20B acquisition blocked by regulators in 2023, Figma remains independent competing with Sketch and Adobe.

AI VisibilityBeta
Overall Score
A93
Category Rank
#3 of 147
AI Consensus
83%
Trend
stable
Per Platform
ChatGPT
94
Perplexity
90
Gemini
96

About

Figma is a San Francisco-based collaborative web-based product design platform that has become the dominant tool for UI/UX designers and product teams — enabling real-time multi-user collaboration on interface design, prototyping, and design system management directly in the browser without installing desktop software. Founded in 2012 by Dylan Field and Evan Wallace and backed by Sequoia, Greylock, and Andreessen Horowitz with over $330 million raised, Figma generated approximately $600 million in ARR in 2023, serving 4 million+ designers and product teams at companies including Microsoft, Airbnb, Twitter, and Uber. Adobe announced a $20 billion acquisition offer in 2022, which was blocked by regulators in 2023 — Figma remains independent.

Full profile
Miro logo

Miro

ChallengerProduct Management

Product Strategy & Planning

Visual collaboration platform with $17.5B valuation serving 60M users; infinite digital whiteboard with AI content generation and templates used in 99% of Fortune 100 companies.

AI VisibilityBeta
Overall Score
A90
Category Rank
#13 of 147
AI Consensus
77%
Trend
stable
Per Platform
ChatGPT
94
Perplexity
87
Gemini
94

About

Miro is a cloud-based visual collaboration platform providing an infinite online whiteboard where distributed teams can brainstorm, plan, design, and collaborate in real time using sticky notes, diagrams, flowcharts, frames, and interactive templates. Founded in 2011 in Perm, Russia (originally as RealtimeBoard) and now headquartered in San Francisco, Miro has raised over $470 million at a $17.5 billion valuation and serves over 60 million users at 99% of Fortune 100 companies.

Full profile

AI Visibility Head-to-Head

93
Overall Score
90
#3
Category Rank
#13
83
AI Consensus
77
stable
Trend
stable
94
ChatGPT
94
90
Perplexity
87
96
Gemini
94
91
Claude
90
96
Grok
86

Key Details

Category
Design & Collaboration
Product Strategy & Planning
Tier
Leader
Challenger
Entity Type
company
brand

Capabilities & Ecosystem

Capabilities

Only Figma
Design & Collaboration
Only Miro
Product Strategy & Planning

Integrations

Only Miro
Figma is classified as company.

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