Elastic NV vs Looker
Side-by-side comparison of AI visibility scores, market position, and capabilities
Elastic NV (ESTC) reported $1.7B revenue in FY2025, up 17% YoY. Leader in search-powered AI and observability. Elasticsearch powers 10B+ events/day globally. HQ: San Francisco.
About
Elastic N.V. is a technology company best known for Elasticsearch, the world's most widely deployed search and analytics engine, headquartered in San Francisco, California. Founded in 2012 by Shay Banon, Elastic went public on NYSE in 2018. The company reported $1.7B in revenue for fiscal year 2025 (ending April 2025), up 17% year-over-year, serving customers across observability, security, and vector search for AI applications.
Google Cloud BI platform with LookML semantic layer ensuring consistent metric definitions across enterprises; $2.6B Google acquisition competing with Tableau and Power BI for enterprise self-service analytics.
About
Looker is a business intelligence and data analytics platform now part of Google Cloud — providing the LookML data modeling language, self-service exploration tools, embedded analytics, and natural language querying capabilities that enable data teams to define metrics once and make them available consistently across the organization. Founded in 2012 in Santa Cruz, California by Lloyd Tabb and Ben Porterfield, Looker was acquired by Google for $2.6 billion in 2019 and has been integrated into Google Cloud as the primary BI platform alongside Google Looker Studio (formerly Data Studio).
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