CNH Industrial vs Caterpillar
Side-by-side comparison of AI visibility scores, market position, and capabilities
Basildon UK global ag equipment (NYSE: CNH) at $18B+ agricultural revenue with New Holland/Case IH brands in 170 countries; Exor/Agnelli family control competing with Deere and AGCO for agricultural machinery markets.
About
CNH Industrial is a Basildon, United Kingdom-headquartered global agricultural and construction equipment manufacturer — controlled by Exor (the Agnelli family investment company) and listed on the New York Stock Exchange (NYSE: CNH) — providing farmers, contractors, and construction companies worldwide with agricultural machinery (tractors, combines, harvesters, balers) under the New Holland Agriculture, Case IH, and Steyr brands, and construction equipment under the Case CE and New Holland Construction brands. With $18+ billion in agricultural equipment revenue, 35,000+ employees across 40 production sites and 49 R&D centers, and market presence in approximately 170 countries, CNH Industrial is the world's second-largest agricultural machinery manufacturer by revenue. Formed in 2013 from the merger of Fiat Industrial and CNH Global.
Irving TX global construction/mining equipment manufacturer (NYSE: CAT) at $64.8B 2024 revenue; 5B+ autonomous haul truck tons with MineStar fleet management and Cat Command competing with Komatsu for global construction and mining equipment.
About
Caterpillar Inc. is an Irving, Texas-headquartered global manufacturer of construction and mining equipment, diesel and natural gas engines, industrial gas turbines, and diesel-electric locomotives — publicly traded on the New York Stock Exchange (NYSE: CAT) at approximately $150 billion market capitalization — reporting $64.8 billion in 2024 revenues across four business segments: Construction Industries (excavators, bulldozers, motor graders, wheel loaders for construction), Resource Industries (mining trucks, hydraulic mining shovels, and underground mining equipment), Energy & Transportation (reciprocating engines, gas turbines, and marine propulsion), and Financial Products (equipment financing and insurance). With 107,700 employees, 500+ global locations, and distribution through 44 US and 116 international dealers across 193 countries, Caterpillar is the world's largest construction and mining equipment manufacturer and a bellwether for global infrastructure investment cycles. Founded in 1925 through the merger of Holt Manufacturing and C.L. Best Tractor.
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