Catalyst Software vs Hiver
Side-by-side comparison of AI visibility scores, market position, and capabilities
Customer success platform built natively on Salesforce. NYC, raised $35M+, merged with Totango in 2023 — brings Salesforce-native CS capabilities to the combined Totango-Catalyst platform.
About
Catalyst Software was a customer success platform built natively on the Salesforce platform, differentiating itself by operating entirely within Salesforce rather than requiring a separate CS application. Founded in 2016 and headquartered in New York City, the company raised over $35 million in funding before merging with Totango in 2023. The Salesforce-native architecture was a key differentiator for Catalyst — enabling CS teams at Salesforce-heavy organizations to manage customer success workflows without leaving the CRM environment their sales and account management teams already used.\n\nCatalyst's Salesforce-native design meant that customer health scores, playbooks, and success tasks lived directly in Salesforce objects, eliminating data sync complexity and giving CS managers access to the full breadth of Salesforce data without custom integration work. Revenue teams benefited from having CS and sales data in a single system of record, improving visibility across the full customer lifecycle and enabling more coordinated handoffs between sales and CS teams.\n\nFollowing the 2023 merger with Totango, Catalyst's technology and customer base became part of the combined Totango-Catalyst entity. The Salesforce-native approach Catalyst pioneered has influenced how the broader CS platform market thinks about CRM integration — reducing the argument for standalone CS platforms by demonstrating that deep Salesforce integration can deliver CS functionality within the CRM layer where go-to-market teams already operate.
Pune India Gmail-native customer support helpdesk. $42M raised, turns Gmail into a shared inbox with assignments, SLAs, and analytics for support teams.
About
Hiver is a Pune, India-based customer support platform founded in 2011 that has raised $42M in funding to build a helpdesk solution that lives natively inside Gmail and Google Workspace. Unlike platforms that require migrating to a separate support interface, Hiver adds shared inbox, ticket assignment, SLA management, automation, analytics, and collaboration features directly within the Gmail UI that support agents already use daily. This Gmail-native approach eliminates the onboarding barrier of learning a new tool and makes Hiver particularly attractive to teams that are deeply embedded in Google Workspace and want to avoid the disruption of a major software transition.
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