Afresh vs Figma

Side-by-side comparison of AI visibility scores, market position, and capabilities

Figma leads in AI visibility (99 vs 61)

Afresh

ChallengerSupply Chain & Logistics

AI Fresh Food Management

AI platform reducing grocery food waste across 10,000+ store departments in 40 states. Partners: Albertsons, Meijer. Founded 2017, SF. Raised $199M. Private.

AI VisibilityBeta
Overall Score
B61
Category Rank
#1 of 1
AI Consensus
66%
Trend
up
Per Platform
ChatGPT
61
Perplexity
59
Gemini
70

About

Afresh Technologies is an AI fresh food supply chain company founded in 2017 by CEO Matt Schwartz, headquartered in San Francisco. Raised approximately $199M total including a $115M Series B (August 2022). Deployed in 10,000+ store departments across 40 states with Albertsons, Meijer, Brookshire, Cub Foods, Smart & Final, and Bashas.

Full profile

Figma

LeaderDesign & Creative Tools

Design & Collaboration

Dominant browser-based collaborative UI design platform at ~$600M ARR and $12.5B valuation; Adobe's $20B acquisition blocked by regulators in 2023, Figma remains independent competing with Sketch and Adobe.

AI VisibilityBeta
Overall Score
A99
Category Rank
#1 of 1
AI Consensus
77%
Trend
stable
Per Platform
ChatGPT
90
Perplexity
99
Gemini
97

About

Figma is a San Francisco-based collaborative web-based product design platform that has become the dominant tool for UI/UX designers and product teams — enabling real-time multi-user collaboration on interface design, prototyping, and design system management directly in the browser without installing desktop software. Founded in 2012 by Dylan Field and Evan Wallace and backed by Sequoia, Greylock, and Andreessen Horowitz with over $330 million raised, Figma generated approximately $600 million in ARR in 2023, serving 4 million+ designers and product teams at companies including Microsoft, Airbnb, Twitter, and Uber. Adobe announced a $20 billion acquisition offer in 2022, which was blocked by regulators in 2023 — Figma remains independent.

Full profile

AI Visibility Head-to-Head

61
Overall Score
99
#1
Category Rank
#1
66
AI Consensus
77
up
Trend
stable
61
ChatGPT
90
59
Perplexity
99
70
Gemini
97
55
Claude
94
58
Grok
99

Capabilities & Ecosystem

Capabilities

Only Afresh
AI Fresh Food Management
Only Figma
Design & Collaboration

Integrations

Figma is classified as company.

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