Zen Planner

Emerging

Membership management and business software for fitness studios, martial arts schools, and gyms. Highlands Ranch, CO. Acquired by Daxko. Serves CrossFit boxes, yoga studios, and martial arts.

Fitness Studio Management Software
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Company Overview

Zen Planner is a Highlands Ranch, Colorado-based fitness studio management software company, operating as part of the Daxko family of fitness technology brands following its acquisition. Founded in 2006, Zen Planner provides small-to-mid size fitness businesses with membership management, scheduling, billing, staff management, and workout tracking tools. The company built a strong reputation in functional fitness communities, particularly CrossFit affiliates, yoga studios, and martial arts schools, which represent its core customer segments.\n\nZen Planner's platform handles the specific operational needs of community-driven fitness studios including class scheduling with capacity limits, belt or skill-level tracking for martial arts programs, workout result logging for functional fitness athletes, and the membership-based billing that differs from per-class transaction models. The software integrates with payment processors, email marketing tools, and fitness apps to create a connected operational environment for studio owners managing membership communities rather than transactional gym visits.\n\nAs part of the Daxko portfolio, Zen Planner joins a family of fitness and recreation management platforms including Daxko Operations, Club Automation, and GroupEx PRO, giving the combined entity broader reach across the fitness technology market from YMCAs and JCCs to boutique fitness studios. Zen Planner competes with Mindbody, Glofox, and TeamUp in the studio management software space, targeting the owner-operated studio segment that values community features and workout tracking integrations alongside core membership management capabilities.

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Key Differentiators

Emerging Innovator

Zen Planner is an emerging player bringing innovative solutions to the Fitness & Wellness Tech market.

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