Company Overview
About OneFootball
OneFootball is a digital media platform dedicated entirely to football (soccer), offering fans personalized live scores, match updates, breaking news, statistics, video highlights, and live streaming for more than 100 international leagues and competitions. The platform aggregates content from leagues, clubs, and broadcast partners worldwide and uses personalization algorithms to surface the most relevant stories, results, and video for each user's supported teams — creating a single destination for football fans across all levels of the game, from the Premier League and Bundesliga to lower divisions and international competitions.
Business Model & Competitive Advantage
Founded in 2009 and headquartered in Berlin, Germany, OneFootball has raised approximately $381 million in total funding, including a $300 million Series D in April 2022 led by Liberty City Ventures with participation from Animoca Brands, Dapper Labs, and Senator Investment Group. Major League Soccer made a strategic minority investment in October 2024, reflecting OneFootball's expansion into North American football markets. The platform employs approximately 328 people globally and has established itself as the leading independent football media destination, competing with broadcaster-owned apps and social media platforms for the attention of hundreds of millions of football fans worldwide.
Competitive Landscape 2025–2026
OneFootball generates revenue through premium advertising experiences, brand partnerships, and increasingly through live streaming rights deals that allow fans to watch matches without a traditional subscription. Its premium ad inventory — targeting highly engaged football audiences across Europe, Latin America, and North America — positions it as an attractive partner for sports betting, automotive, apparel, and consumer brands seeking sports-adjacent advertising placements. The MLS partnership signals an ambition to expand beyond European football into the growing North American professional soccer market.
Key Differentiators
Strong Challenger
OneFootball is an established challenger with significant market presence and competitive offerings in Entertainment & Gaming.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
Similar Brands
TikTok
TikTok is a short-form video social media platform developed by ByteDance, a Chinese technology company founded in 2012 and headquartered in Beijing, with TikTok's international operations based in Lo
ByteDance
ByteDance is a Chinese technology company founded in 2012 by Zhang Yiming and headquartered in Beijing. It is the parent company of TikTok, Douyin (the Chinese version of TikTok), Toutiao (AI-powered
Epic Games
Epic Games is a Cary, North Carolina-based gaming and technology company best known for Fortnite (the world's most-played battle royale game with 100+ million registered accounts) and Unreal Engine (t
Netflix
Netflix, Inc. is a Los Gatos, California-based global entertainment streaming company — publicly traded on the NASDAQ (NASDAQ: NFLX) as an S&P 500 Communication Services component — operating the worl
Walt Disney Company (The)
The Walt Disney Company is the world's largest entertainment conglomerate, headquartered in Burbank, California. Founded in 1923 by Walt and Roy Disney, the company has grown from a small animation st
Spotify
Spotify is the world's largest audio streaming platform, founded in 2006 in Stockholm, Sweden, by Daniel Ek and Martin Lorentzon with the mission of giving artists a platform to reach new audiences an
Compare OneFootball with Competitors
Side-by-side AI visibility scores, platform breakdown, and market position.
Claim This Profile
Are you from OneFootball? Claim your profile to see full AI mention excerpts, get weekly visibility change alerts, and optimize how AI systems describe your brand.
Claim OneFootball Profile →Track AI Visibility in Real Time
Monitor how ChatGPT, Gemini, Perplexity, and Claude mention OneFootball vs competitors. Get alerts when AI recommendations shift.
Start Free Tracking →