Brand Intelligence Graph
Company Overview
About Fourth
Fourth is a workforce management and supply chain platform for the hospitality and restaurant industries, headquartered in London, UK. The company was formed through the merger of HotSchedules, a leading US restaurant scheduling platform, and Fourth, a UK-based hospitality HR and supply chain solution. The combined entity serves over 15,000 restaurant and hotel locations globally, with a strong presence in both North America and the United Kingdom.
Business Model & Competitive Advantage
Fourth's workforce platform covers employee scheduling, time and attendance, HR and onboarding, payroll integration, and compliance management. Its scheduling tools are deeply integrated with POS and sales forecast data, allowing managers to align labor to demand and control costs in real time. The platform's HR module handles hiring workflows, onboarding documentation, and employee records for the high-turnover hospitality workforce, reducing administrative burden on general managers and operators.
Competitive Landscape 2025–2026
Fourth's supply chain module, used primarily by UK customers, covers inventory management, menu costing, and supplier ordering — giving operators an integrated view of both labor and food costs. The company competes with Crunchtime, 7shifts, and Harri in the workforce management space, and differentiates through its combined US and UK market presence, its legacy HotSchedules brand recognition, and its ability to serve both restaurant and hotel operations within a single platform.
Key Differentiators
Market Leader
Fourth is recognized as a market leader in the Restaurant Tech sector, demonstrating strong industry presence and customer trust.
Frequently Asked Questions
Estimated Visibility Trend (Beta)
Simulated 8-week rolling score
Based on estimated brand signals. Historical tracking coming soon.
Similar Brands
Climate FieldView
Climate FieldView is a digital agriculture and precision farming platform — owned by Bayer AG (ETR: BAYN) as a subsidiary of The Climate Corporation (which Bayer acquired through its $63 billion Monsa
Trimble Ag Software
Trimble Ag Software is the precision agriculture software division of Trimble Inc. (NASDAQ: TRMB) — a Sunnyvale, California-based positioning and workflow technology company with $3.7 billion in annua
John Deere Operations Center
John Deere Operations Center is Moline, Illinois-based Deere & Company's cloud-based farm management platform — integrated within the John Deere precision agriculture ecosystem and available as part o
Granular
Granular is an agriculture farm management software platform that provides data-driven tools for farmers, agronomists, and agricultural enterprises to manage field operations, track crop performance,
Daring Foods
Daring Foods is a plant-based chicken company founded in 2018 by Ross Mackay and Eliott Kessas that produces non-GMO, high-protein plant-based chicken alternatives designed to mimic the taste, texture
Starbucks
Starbucks Corporation is a Seattle, Washington-based global coffeehouse chain — listed on NASDAQ (NASDAQ: SBUX) — operating 40,199 stores in 88 countries as of fiscal year 2025, serving 100 million cu
Compare Fourth with Competitors
Side-by-side AI visibility scores, platform breakdown, and market position.
Claim This Profile
Are you from Fourth? Claim your profile to see full AI mention excerpts, get weekly visibility change alerts, and optimize how AI systems describe your brand.
Claim Fourth Profile →Track AI Visibility in Real Time
Monitor how ChatGPT, Gemini, Perplexity, and Claude mention Fourth vs competitors. Get alerts when AI recommendations shift.
Start Free Tracking →