Xactly vs Groove

Side-by-side comparison of AI visibility scores, market position, and capabilities

Xactly leads in AI visibility (85 vs 68)

Xactly

LeaderSales & Revenue

Sales Compensation & Incentive Management

Enterprise incentive compensation and sales performance platform with a proprietary multi-decade benchmark dataset. Covers Incent, Manage, Plan, and Forecast for global sales organizations.

AI VisibilityBeta
Overall Score
A85
Category Rank
#1 of 2
AI Consensus
66%
Trend
up
Per Platform
ChatGPT
80
Perplexity
84
Gemini
76

About

Xactly is an enterprise sales performance management (SPM) software company founded in 2005 and headquartered in Denver, Colorado. The company offers a comprehensive suite covering incentive compensation management (Incent), territory and quota management (Manage), sales planning (Plan), and revenue forecasting (Forecast)—serving large sales organizations that need to automate complex commission calculations, manage compensation plans, and align sales territories with business goals.\n\nXactly's most distinctive asset is its proprietary benchmarking dataset built from decades of commission and performance data across thousands of companies, allowing customers to compare comp plans and rep performance against industry peers. This data moat provides Xactly with a defensible competitive position in the enterprise segment. The platform supports complex commission structures including multi-tier accelerators, splits, draws, recoveries, and channel partner compensation—calculations that are error-prone when managed in spreadsheets.\n\nXactly serves mid-market and enterprise customers across technology, financial services, manufacturing, and life sciences, with deep integrations into Salesforce, Workday, SAP, and Oracle HCM. The company was taken private by Vista Equity Partners in 2017 and has continued expanding its AI and predictive analytics capabilities for sales planning and quota attainment forecasting. Xactly competes with Varicent, CaptivateIQ, Anaplan, and SAP Commissions in the incentive compensation management market.

Full profile

Groove

ChallengerSales & Revenue

Sales Engagement & Salesforce Automation

Salesforce-native sales engagement platform acquired by Clari in 2023. 4,700+ G2 reviews at 4.7/5. Sequences, email tracking, and activity sync built natively inside Salesforce for enterprise teams.

AI VisibilityBeta
Overall Score
B68
Category Rank
#1 of 1
AI Consensus
60%
Trend
up
Per Platform
ChatGPT
66
Perplexity
73
Gemini
67

About

Groove is a Salesforce-native sales engagement platform founded in 2014 and acquired by Clari in August 2023. Operating as Groove by Clari, the platform provides email and calendar automation, multi-step sales sequences, meeting scheduling, and real-time Salesforce activity sync—all built to work natively within Salesforce without data synchronization complexity. Groove has accumulated over 4,700 G2 reviews at a 4.7/5 rating, reflecting strong enterprise user satisfaction.\n\nGroove's Salesforce-native architecture eliminates the sync issues that plague third-party sales engagement tools, writing all activity data directly to Salesforce objects rather than a separate data layer. This makes Groove particularly attractive to enterprise sales organizations that require audit trails, RevOps reporting accuracy, and tight CRM governance. The platform supports multi-step email sequences, phone tasks, LinkedIn steps, and account-based plays, with AI features that surface recommended actions and flag at-risk deals.\n\nFollowing Clari's December 2025 merger with Salesloft, the combined entity now offers overlapping capabilities in sales engagement (Groove and Salesloft Cadence) and conversation intelligence (Clari Copilot and Salesloft Conversations). This consolidation positions the merged company as an end-to-end autonomous revenue platform spanning engagement, forecasting, and pipeline management. Groove remains the preferred choice for enterprises deeply embedded in Salesforce that prioritize native integration over broader platform features.

Full profile

AI Visibility Head-to-Head

85
Overall Score
68
#1
Category Rank
#1
66
AI Consensus
60
up
Trend
up
80
ChatGPT
66
84
Perplexity
73
76
Gemini
67
91
Claude
77
83
Grok
60

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