Underdog Fantasy vs Magnite
Side-by-side comparison of AI visibility scores, market position, and capabilities
Raised $70M Series C at $1.23B valuation (Jan 2025). ~$500M projected 2025 revenue. 5M+ users. 4th most downloaded sports app in the US. 41 states + Canada.
About
Underdog Fantasy is the #2 daily fantasy sports platform in the United States, operating in 41 states and Canada with over 5 million registered users and approximately $500 million in projected 2025 revenue. The company raised $70 million in Series C financing at a $1.23 billion valuation, cementing its position as the first credible challenger to DraftKings in daily fantasy — a market previously dominated by DraftKings and FanDuel.
NASDAQ-listed (MGNI) largest independent SSP for CTV and programmatic advertising; Rubicon-Telaria merger serving Disney and NBCUniversal streaming inventory competing with Google Ad Manager.
About
Magnite is a Los Angeles-based independent sell-side advertising (SSP) platform — the world's largest independent supply-side platform — that helps publishers, broadcasters, and app developers monetize digital advertising inventory across connected TV (CTV), streaming video, mobile, desktop, and audio through programmatic advertising technology including header bidding, auction dynamics, and yield optimization. Listed on NASDAQ (NASDAQ: MGNI), Magnite was formed from the 2020 merger of Rubicon Project and Telaria (a CTV advertising platform), creating scale in the rapidly growing streaming video advertising market.
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