SoftBank vs NTT

Side-by-side comparison of AI visibility scores, market position, and capabilities

SoftBank

LeaderTelecom & Communications

Carrier

Japan's third-largest mobile carrier and a major global tech investor; ~$55B revenue with expanding AI and IoT enterprise services.

About

SoftBank Corp. is Japan's third-largest mobile carrier and a subsidiary of SoftBank Group Corp., headquartered in Tokyo. The company serves over 27 million mobile subscribers in Japan and reported approximately $55 billion in revenue in fiscal 2025, growing at roughly 7% annually. SoftBank Corp. is distinct from SoftBank Group, the global technology investment conglomerate that manages the Vision Fund.\n\nBeyond mobile connectivity, SoftBank Corp. operates PayPay, Japan's dominant QR-code payments platform, and has expanded aggressively into IoT, AI infrastructure, and enterprise cloud services. The company has also invested in building AI data centers in Japan in partnership with NVIDIA, positioning itself as a key AI computing provider for Japanese enterprises and government.\n\nSoftBank Corp. is a leading 5G operator in Japan and was among the first to commercially deploy standalone 5G architecture. The company is leveraging its network assets for smart-city and connected-vehicle projects, and its subsidiary Yahoo Japan (Z Holdings) gives it a substantial presence in e-commerce, digital media, and advertising.

Full profile

NTT

LeaderTelecom & Communications

Carrier

Japan's dominant telecom group with ~$120B revenue; spans mobile (NTT Docomo), fixed, global data centers, and IT services via NTT Data.

About

Nippon Telegraph and Telephone Corporation (NTT) is Japan's largest telecommunications company and one of the world's largest by revenue, reporting approximately $120 billion in revenue in fiscal 2025. The NTT Group encompasses NTT Docomo (Japan's largest mobile operator), NTT Data (global IT services), NTT Communications (international network and cloud), and NTT East/West (fixed broadband infrastructure).\n\nNTT Data is a major global IT services and consulting firm operating in over 50 countries, competing with Accenture and Fujitsu on enterprise digital transformation engagements. NTT has also developed its own photonics-electronics convergence technology, called IOWN (Innovative Optical and Wireless Network), which aims to replace conventional electronic networking with optical computing to reduce latency and energy consumption by several orders of magnitude.\n\nNTT Docomo serves over 90 million mobile subscribers in Japan and is pioneering 5G standalone deployments for industrial use cases including smart factories and autonomous vehicles. NTT's global data center footprint spans more than 20 countries, with significant presence in the Americas, Europe, and Asia-Pacific, making it a leading colocation and cloud-interconnect provider for enterprises.

Full profile

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.