Shopee vs Shopify
Side-by-side comparison of AI visibility scores, market position, and capabilities
Singapore e-commerce leader (Sea Limited, NYSE: SE) with 52% SEA GMV share and $100B+ 2024 GMV; first full year adjusted EBITDA profitable 2024 with 10B+ orders and 3x livestream growth competing with TikTok Shop.
About
Shopee is Singapore-founded Southeast Asia's largest e-commerce platform — operating as the primary revenue driver of Sea Limited (NYSE: SE), the Nasdaq-listed internet company headquartered in Singapore — commanding 52% of Southeast Asia e-commerce gross merchandise value (GMV) and reaching over $100 billion in GMV with more than 10 billion gross orders in 2024. Sea Limited reported $14.4 billion in total revenue for fiscal year 2024, with Shopee's e-commerce segment as the dominant contributor. Founded in February 2015 as a mobile-focused marketplace, Shopee achieved a landmark milestone in 2024 by reaching its first full year of adjusted EBITDA profitability, with both its Asia and Brazil operations now profitable. Shopee serves consumers across Singapore, Malaysia, Thailand, Taiwan, Indonesia, Vietnam, the Philippines, and Brazil, and consistently ranks as the most visited e-commerce site in Singapore and globally first in total user hours spent on shopping apps.
NYSE: SHOP e-commerce platform at $8.88B FY2024 revenue with $292.28B GMV across 4.82M stores; Black Friday $11.5B processing competing with WooCommerce and BigCommerce for small-to-enterprise direct-to-consumer commerce.
About
Shopify Inc. is an Ottawa, Canada-based e-commerce platform — listed on NYSE (NYSE: SHOP) — providing 4.82+ million active merchant stores of all sizes (from solo entrepreneurs to enterprise brands) with tools for online store creation, multi-channel selling (web, mobile, social, in-person), payment processing (Shopify Payments, Shop Pay), inventory management, fulfillment, and marketing analytics, generating $8.88 billion in revenue in fiscal year 2024 (+26% year-over-year) with $292.28 billion in gross merchandise volume (GMV, +24%) and 875+ million customers who have purchased from Shopify merchant stores. Founded in 2006 by Tobias Lütke, Daniel Weinand, and Scott Lake (started as a snowboard equipment store, pivoted to become the platform), Shopify has become the operating system for independent commerce — the default e-commerce infrastructure for the direct-to-consumer brand economy.
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