ServiceTrade vs UpKeep
Side-by-side comparison of AI visibility scores, market position, and capabilities
ServiceTrade serves commercial HVAC, fire protection, and refrigeration contractors with recurring agreements, asset-level histories, and a client portal that drives retention. Durham NC.
About
ServiceTrade is a Durham, North Carolina-based software company providing service management software to commercial service contractors including mechanical, HVAC, fire protection, refrigeration, and industrial services companies. The platform manages recurring service agreements, asset-level service histories, multi-location commercial accounts, and job scheduling in a workflow tailored to the complexity of commercial service — multiple assets per site, multi-trade crews, regulatory compliance requirements, and long-term maintenance contracts. ServiceTrade's customer portal gives commercial clients online visibility into their service history, upcoming scheduled work, and equipment status, which has become a differentiator for contractors competing against less technologically capable rivals. The company targets mid-market commercial service contractors with annual revenue between $5M and $100M. Founded in 2013, ServiceTrade has grown steadily as an independent company without venture funding, reaching profitability and building a loyal customer base in the commercial mechanical and fire protection segments.
LA mobile-first CMMS for maintenance teams with field technician app serving Marriott, McDonald's, and Yamaha; $60M Insight Partners-backed competing with Fiix and MaintainX for industrial and facilities maintenance management.
About
UpKeep is a Los Angeles-based mobile-first maintenance management platform — backed with $60 million raised from Insight Partners, YC, 8VC, and others — providing CMMS (Computerized Maintenance Management System) software for facilities managers, maintenance technicians, and operations teams in manufacturing, facilities, hotels, restaurants, and field service industries to track work orders, manage assets, schedule preventive maintenance, and analyze maintenance performance. Founded in 2016 by Ryan Chan (who started UpKeep while working as a maintenance engineer and frustrated with desktop-only CMMS tools), UpKeep serves 3,500+ companies including Yamaha, Marriott, and McDonald's with mobile-first maintenance management.
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