REI vs Academy Sports

Side-by-side comparison of AI visibility scores, market position, and capabilities

REI leads in AI visibility (89 vs 86)

REI

LeaderSporting Goods & Outdoor

Outdoor Retail

Seattle outdoor retail co-op with 23M members returning profits as annual dividends; $3.8B revenue competing with Dick's Sporting Goods for outdoor gear across 180+ stores with Adventures, rentals, and co-op model.

AI VisibilityBeta
Overall Score
A89
Category Rank
#1 of 6
AI Consensus
57%
Trend
stable
Per Platform
ChatGPT
84
Perplexity
99
Gemini
86

About

REI (Recreational Equipment Inc.) is a Seattle-based consumer cooperative providing outdoor gear, apparel, footwear, and services for hiking, camping, climbing, cycling, paddling, and snow sports — operating as a member-owned co-op where profits are returned to members through annual dividends rather than shareholders. Founded in 1938 by Lloyd and Mary Anderson with 23 founding members, REI generated approximately $3.8 billion in revenue in fiscal year 2024, operating 180+ retail stores and rei.com in the US — serving 23 million active co-op members and positioning as the outdoor industry's most trusted specialty retailer.

Full profile

Academy Sports

LeaderSporting Goods & Outdoor

Sporting Goods

NASDAQ-listed southern US sporting goods retailer (ASO) with $6B revenue and 270+ stores; hunting/firearms business differentiates from Dick's Sporting Goods in southern markets.

AI VisibilityBeta
Overall Score
A86
Category Rank
#1 of 4
AI Consensus
59%
Trend
down
Per Platform
ChatGPT
84
Perplexity
92
Gemini
92

About

Academy Sports + Outdoors is a full-line sporting goods retailer operating 270+ stores primarily across the southern and southeastern United States — offering sports equipment, athletic apparel, footwear, and outdoor recreation products (hunting, fishing, camping gear) at competitive prices that undercut specialty retailers like REI and Dick's Sporting Goods. Listed on NASDAQ (NASDAQ: ASO) after its October 2020 IPO, Academy generates approximately $6 billion in annual revenue and targets value-oriented families and outdoor enthusiasts in markets where it is the dominant sporting goods destination.

Full profile

AI Visibility Head-to-Head

89
Overall Score
86
#1
Category Rank
#1
57
AI Consensus
59
stable
Trend
down
84
ChatGPT
84
99
Perplexity
92
86
Gemini
92
82
Claude
80
94
Grok
77

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.