Recurly vs Shopify
Side-by-side comparison of AI visibility scores, market position, and capabilities
San Francisco subscription billing platform at $15B annual payment volume/100M+ subscribers; $1.3B revenue recovered in 2024 with Prive/Redfast acquisitions and Compass AI suite; $39.2M raised with CEO Rohrlich competing with Chargebee for digital media billing.
About
Recurly is a San Francisco, California-based subscription billing and revenue management platform — backed with $39.2 million in total funding — providing digital media, streaming, SaaS, publishing, education, and consumer goods companies including Sling, Twitch, BarkBox, FabFitFun, Paramount, Lucid, and Sprout Social with subscription lifecycle management that processes $15 billion in annual payment volume across 100 million+ active subscribers and recovered $1.3 billion in customer revenues through payment retry and dunning tools in 2024. In 2024, Recurly appointed Joe Rohrlich (formerly CEO of Top Hat and Chief Revenue Officer at Bazaarvoice) as CEO for the next growth phase, and acquired Prive (Shopify-first subscription management) and Redfast (subscriber engagement and retention tools) to create the first subscription management suite integrating billing, payments, analytics, real-time engagement, and e-commerce subscriptions. Recurly Compass (AI-driven analytics and insights suite) launched in 2024. Founded September 2009 by Isaac Hall, Dan Burkhart, and Tim Van Loan.
NYSE: SHOP e-commerce platform at $8.88B FY2024 revenue with $292.28B GMV across 4.82M stores; Black Friday $11.5B processing competing with WooCommerce and BigCommerce for small-to-enterprise direct-to-consumer commerce.
About
Shopify Inc. is an Ottawa, Canada-based e-commerce platform — listed on NYSE (NYSE: SHOP) — providing 4.82+ million active merchant stores of all sizes (from solo entrepreneurs to enterprise brands) with tools for online store creation, multi-channel selling (web, mobile, social, in-person), payment processing (Shopify Payments, Shop Pay), inventory management, fulfillment, and marketing analytics, generating $8.88 billion in revenue in fiscal year 2024 (+26% year-over-year) with $292.28 billion in gross merchandise volume (GMV, +24%) and 875+ million customers who have purchased from Shopify merchant stores. Founded in 2006 by Tobias Lütke, Daniel Weinand, and Scott Lake (started as a snowboard equipment store, pivoted to become the platform), Shopify has become the operating system for independent commerce — the default e-commerce infrastructure for the direct-to-consumer brand economy.
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