Plateful vs Daring Foods
Side-by-side comparison of AI visibility scores, market position, and capabilities
Plateful is a Norwegian B2B marketplace reducing food waste by connecting food producers and wholesalers with hotels, restaurants, and canteens; transacted 4,000+ tons of surplus food; backed by Norselab (25 MNOK invested);
About
Plateful (formerly Verdimat) is a Norwegian food waste reduction company founded in 2017 by Lars Kristian Leiro and based in Moss, Norway. The company operates a B2B digital marketplace that connects food manufacturers, producers, and wholesalers — who have surplus, near-expiry, or cosmetically imperfect food products — with commercial buyers such as hotels, restaurants, canteens, and institutional food services. By buying unsold food from suppliers at discounted prices and delivering it to buyers across Norway, Plateful creates a value exchange that reduces food waste upstream in the supply chain while providing chefs and food service operators with affordable ingredients.
Plant-based chicken brand in 15,000+ US doors (Walmart, Target, Whole Foods, Sprouts); acquired by Australian v2food in Jul 2025 but continues to operate independently; raised $120M+ total; expanding with methylcellulose-free products in 2026.
About
Daring Foods is a plant-based chicken company founded in 2018 by Ross Mackay and Eliott Kessas that produces non-GMO, high-protein plant-based chicken alternatives designed to mimic the taste, texture, and versatility of conventional chicken. The company''s product lineup includes plain, lemon & herb, southern fried, buffalo, and breaded plant-based chicken pieces, available in grocery retail and foodservice channels. Daring''s products are free from artificial ingredients, high in protein, and certified non-GMO, positioning the brand at the intersection of convenience and clean-label plant-based nutrition.
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