Landbase vs Conga
Side-by-side comparison of AI visibility scores, market position, and capabilities
Agentic AI go-to-market platform with 825% revenue growth in 2025; $42.5M raised; GTM-1 Omni model; 150 paid customers; founded 2024 in SF;
About
Landbase is a San Francisco-based agentic AI company founded in 2024 to automate the full go-to-market motion for B2B companies. The company was founded on the thesis that outbound sales and marketing — lead identification, outreach sequencing, channel selection, and campaign optimization — could be collapsed into a single autonomous system that operates continuously without human intervention. Landbase built its GTM-1 Omni model, a proprietary AI trained specifically on go-to-market execution tasks, to power this end-to-end automation.\n\nLandbase's platform enables sales and marketing teams to define an ideal customer profile and revenue goal, then delegates the entire go-to-market workflow to the AI — including prospect research, personalized messaging across email, LinkedIn, and phone, timing optimization, and performance iteration. The system manages outreach across channels simultaneously, learning from response patterns to improve campaign efficacy over time. With 150 paying customers and growing adoption among early-stage and growth-stage B2B companies, Landbase is establishing itself as a viable alternative to staffed SDR teams and traditional sales automation software.\n\nLandbase achieved 825% revenue growth in 2025, an exceptional growth rate that reflects both the urgency of the go-to-market automation category and strong product-market fit. The company has raised $42.5 million in funding and is scaling its customer base across technology, SaaS, and professional services verticals. As AI agents become credible performers of complex, judgment-intensive sales tasks, Landbase's purpose-built GTM model and early traction position it as a leading platform in the next generation of revenue operations technology.
Revenue lifecycle management platform covering CPQ, CLM, and billing. Broomfield CO, raised $152M+, serves 11,000+ customers globally including 70% of Fortune 100 companies.
About
Conga is a revenue lifecycle management platform that provides CPQ (Configure, Price, Quote), contract lifecycle management (CLM), and billing capabilities for enterprise B2B organizations. Founded in 2006 and headquartered in Broomfield, Colorado, the company has raised over $152 million in funding and serves more than 11,000 customers globally, including 70% of Fortune 100 companies. Conga helps enterprises automate and standardize the end-to-end revenue process from initial quote through contract execution and billing.\n\nConga's CPQ module automates complex product configuration, pricing, and quote generation for large enterprise sales teams. Its CLM solution manages contract creation, negotiation, approval, execution, and post-signature obligations across the full contract lifecycle. Conga's document automation capabilities — a legacy of its original Conga Composer product — allow enterprises to generate compliant, branded documents from Salesforce data at scale. The combined revenue lifecycle platform addresses the fragmentation between sales, legal, and finance teams in managing large B2B deal cycles.\n\nConga has built a strong Salesforce ecosystem position, with deep native integrations that make it the leading document and contract automation solution for Salesforce-centric enterprises. Its acquisition history — including Apttus (CPQ), Octiv (digital sales rooms), and others — assembled a comprehensive revenue operations platform under one roof. Conga's enterprise customer base reflects its strength in highly regulated industries including financial services, healthcare, and manufacturing where contract compliance and audit trails are critical.
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