Inworld AI vs Magnite
Side-by-side comparison of AI visibility scores, market position, and capabilities
AI character engine for intelligent NPCs in gaming and interactive media. Founded 2021, Mountain View. Raised $125M+ at $500M valuation. Clients: Google, NVIDIA, Meta, Ubisoft.
About
Inworld AI is founded in 2021 by Ilya Gelfenbeyn, Kylan Gibbs, and Michael Ermolenko, headquartered in Mountain View, California. Raised over $125 million from Lightspeed, Kleiner Perkins, Founders Fund, CRV, Stanford, M12, Meta, Intel Capital, Samsung NEXT, and LG Tech Ventures. $56M Series B (August 2023) at $500M valuation.
NASDAQ-listed (MGNI) largest independent SSP for CTV and programmatic advertising; Rubicon-Telaria merger serving Disney and NBCUniversal streaming inventory competing with Google Ad Manager.
About
Magnite is a Los Angeles-based independent sell-side advertising (SSP) platform — the world's largest independent supply-side platform — that helps publishers, broadcasters, and app developers monetize digital advertising inventory across connected TV (CTV), streaming video, mobile, desktop, and audio through programmatic advertising technology including header bidding, auction dynamics, and yield optimization. Listed on NASDAQ (NASDAQ: MGNI), Magnite was formed from the 2020 merger of Rubicon Project and Telaria (a CTV advertising platform), creating scale in the rapidly growing streaming video advertising market.
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