Groove vs Hiver
Side-by-side comparison of AI visibility scores, market position, and capabilities
Salesforce-native sales engagement platform acquired by Clari in 2023. 4,700+ G2 reviews at 4.7/5. Sequences, email tracking, and activity sync built natively inside Salesforce for enterprise teams.
About
Groove is a Salesforce-native sales engagement platform founded in 2014 and acquired by Clari in August 2023. Operating as Groove by Clari, the platform provides email and calendar automation, multi-step sales sequences, meeting scheduling, and real-time Salesforce activity sync—all built to work natively within Salesforce without data synchronization complexity. Groove has accumulated over 4,700 G2 reviews at a 4.7/5 rating, reflecting strong enterprise user satisfaction.\n\nGroove's Salesforce-native architecture eliminates the sync issues that plague third-party sales engagement tools, writing all activity data directly to Salesforce objects rather than a separate data layer. This makes Groove particularly attractive to enterprise sales organizations that require audit trails, RevOps reporting accuracy, and tight CRM governance. The platform supports multi-step email sequences, phone tasks, LinkedIn steps, and account-based plays, with AI features that surface recommended actions and flag at-risk deals.\n\nFollowing Clari's December 2025 merger with Salesloft, the combined entity now offers overlapping capabilities in sales engagement (Groove and Salesloft Cadence) and conversation intelligence (Clari Copilot and Salesloft Conversations). This consolidation positions the merged company as an end-to-end autonomous revenue platform spanning engagement, forecasting, and pipeline management. Groove remains the preferred choice for enterprises deeply embedded in Salesforce that prioritize native integration over broader platform features.
Pune India Gmail-native customer support helpdesk. $42M raised, turns Gmail into a shared inbox with assignments, SLAs, and analytics for support teams.
About
Hiver is a Pune, India-based customer support platform founded in 2011 that has raised $42M in funding to build a helpdesk solution that lives natively inside Gmail and Google Workspace. Unlike platforms that require migrating to a separate support interface, Hiver adds shared inbox, ticket assignment, SLA management, automation, analytics, and collaboration features directly within the Gmail UI that support agents already use daily. This Gmail-native approach eliminates the onboarding barrier of learning a new tool and makes Hiver particularly attractive to teams that are deeply embedded in Google Workspace and want to avoid the disruption of a major software transition.
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