Side-by-side comparison of AI visibility scores, market position, and capabilities
Mid-market SaaS suite with $720M 2024 revenue; Freshdesk, Freshservice, and Freshsales now with Freddy AI agents for customer support and IT automation.
Freshworks is a cloud-based business software company providing customer support, IT service management, sales CRM, and marketing automation tools for mid-market companies and growing teams. Founded in 2010 in Chennai, India by Girish Mathrubootham and Shan Krishnasamy and now headquartered in San Mateo, California, Freshworks went public on NASDAQ in September 2021. The company's product suite includes Freshdesk (customer support), Freshservice (IT service management), Freshsales (CRM), and Freshchat (messaging) under the Freshworks platform.
Sales commission automation acquired by Salesforce for $419M in 2024; real-time commission visibility and automated ICM calculations now embedded in Salesforce Revenue Cloud.
Spiff (now Salesforce Spiff) is a sales commission management and incentive compensation platform automating the calculation, payment, and transparency of sales commissions for revenue teams, replacing error-prone spreadsheet-based commission processes with real-time commission visibility for reps and accurate, audit-ready calculations for finance teams. Founded in 2017 in Salt Lake City, Utah, Spiff raised over $110 million before being acquired by Salesforce in February 2024 for an estimated $419 million to strengthen Salesforce's Revenue Cloud offering.
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