Fourth vs Starbucks
Side-by-side comparison of AI visibility scores, market position, and capabilities
London-based hospitality workforce and supply chain platform formed from HotSchedules and Fourth merger; serves 15,000+ locations across restaurants and hotels globally.
About
Fourth is a workforce management and supply chain platform for the hospitality and restaurant industries, headquartered in London, UK. The company was formed through the merger of HotSchedules, a leading US restaurant scheduling platform, and Fourth, a UK-based hospitality HR and supply chain solution. The combined entity serves over 15,000 restaurant and hotel locations globally, with a strong presence in both North America and the United Kingdom.\n\nFourth's workforce platform covers employee scheduling, time and attendance, HR and onboarding, payroll integration, and compliance management. Its scheduling tools are deeply integrated with POS and sales forecast data, allowing managers to align labor to demand and control costs in real time. The platform's HR module handles hiring workflows, onboarding documentation, and employee records for the high-turnover hospitality workforce, reducing administrative burden on general managers and operators.\n\nFourth's supply chain module, used primarily by UK customers, covers inventory management, menu costing, and supplier ordering — giving operators an integrated view of both labor and food costs. The company competes with Crunchtime, 7shifts, and Harri in the workforce management space, and differentiates through its combined US and UK market presence, its legacy HotSchedules brand recognition, and its ability to serve both restaurant and hotel operations within a single platform.
NASDAQ: SBUX global coffeehouse at $37.184B revenue FY2025 with 40,199 stores and 33.8M Rewards members; CEO Niccol 'Back to Starbucks' operational turnaround competing with Dunkin' and Dutch Bros for premium coffee occasions.
About
Starbucks Corporation is a Seattle, Washington-based global coffeehouse chain — listed on NASDAQ (NASDAQ: SBUX) — operating 40,199 stores in 88 countries as of fiscal year 2025, serving 100 million customers weekly (14.3 million daily) through company-operated and licensed locations that offer espresso beverages, premium coffee, teas, food items, and merchandise, generating $37.184 billion in revenue in fiscal year 2025 (+2.79% year-over-year) with 33.8 million US Starbucks Rewards members (+4%) and positive comparable store sales growth in Q4 FY2025 after seven consecutive quarters of negative or flat comps under prior leadership. Founded in 1971 in Seattle's Pike Place Market and transformed into the global third-place coffeehouse experience by Howard Schultz, Starbucks holds 40.88% food service market share in the US coffee category.
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